Presales Executive

Senior Executive – Presales 

Experience: 2–3 Years 
Location: Chennai (Work from Office) 
Employment Type: Full-Time 

We are looking for a highly motivated and detail-oriented Senior Presales Executive to support business development and sales teams by creating compelling proposals, solution documents, presentations, and customer-facing collateral. The ideal candidate should possess excellent technical writing skills, strong business acumen, and the ability to collaborate with cross-functional teams to develop winning proposals and solution offerings. 

Key Responsibilities 

Proposal Management 

• Lead end-to-end proposal development for RFPs, RFIs, RFQs, and unsolicited proposals. 

• Analyze customer requirements and prepare customized technical and commercial proposals. 

• Coordinate with solution architects, technical teams, project managers, and sales teams to gather inputs. 

• Ensure proposals comply with customer requirements and submission timelines. 

• Develop Statements of Work (SOW), MSA, solution documents, commercial responses, and executive summaries. 

Solution Design & Presales Support 

• Work closely with technical teams to prepare high-level solution approaches and architecture overviews. 

• Create solution presentations, capability decks, case studies, whitepapers, and customer demonstrations. 

• Support effort estimation, resource planning, project timelines, and pricing discussions. 

• Participate in customer meetings, requirement discussions, and solution walkthroughs. 

Content & Capability Development 

• Maintain reusable proposal content, templates, case studies, and knowledge repositories. 

• Create marketing collateral, brochures, service descriptions, and solution documents. 

• Develop industry-specific content for Digital Transformation, Cloud, AI, Data Engineering, Application Modernization, QA, and Managed Services. 

• Continuously improve proposal quality, messaging, and branding. 

Market & Competitive Analysis 

• Research customer industries, competitors, and market trends. 

• Identify differentiators and value propositions for various service offerings. 

• Support go-to-market initiatives and new service launches. 

Collaboration 

• Coordinate with Sales, Delivery, Engineering, Marketing, Finance, and Legal teams. 

• Mentor junior presales team members. 

• Maintain proposal trackers and ensure timely delivery. 

Required Skills & Experience 

• Technical Skills: IT Services and Digital Transformation knowledge, Cloud (Azure, AWS, GCP), AI/GenAI, Data & Analytics, DevOps, QA, Microsoft Word, PowerPoint, Excel, Project estimation and SDLC understanding, Enterprise architecture fundamentals 

• Functional Skills: Proposal Writing, Technical Documentation, Business Writing, Requirement Analysis, Stakeholder Management, Bid Management, Content Development 

• Soft Skills: Excellent communication, Analytical thinking, Attention to detail, Ability to work under deadlines, Customer-focused mindset, Leadership and collaboration 

Qualifications 

• Bachelor's degree in Engineering, Computer Science, Information Technology, or a related field. 

• MBA (Marketing, Operations, Business Analytics, or equivalent) is an added advantage. 

Preferred Experience 

• Experience with RFP/RFI/RFQ responses. 

• Exposure to Cloud, AI, Data Engineering, and Application Modernization. 

• Experience preparing capability decks, case studies, and solution documents. 

• Understanding of Fixed Price, Time & Material, Managed Services, and Dedicated Team pricing models. 

• Exposure to CRM tools is an added advantage. 

Key Performance Indicators (KPIs) 

• Proposal win rate and quality 

• On-time proposal submission 

• Documentation accuracy 

• Sales and customer satisfaction 

• Knowledge repository contribution 

• Cross-functional collaboration