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    Job · 14781682

    IDFC Bank logo

    Portfolio Lead-Credit Cards

    IDFC Bank · Mumbai · onsite · Posted 53d ago

    Not disclosed8–10 yrsfulltimeSourced fromFoundit

    About a minute. You'll make an account on the way through.

    About this role

    Job Requirements

    Job Title: Portfolio Lead- Credit Cards

    Place of Work: Mumbai

    Function: Credit Cards

    Job Purpose

    The position will be responsible for owning, strategizing and managing CC portfolio & P&L for all CC variants within the Millennial & Secured segment as well as leading marketing communications and content strategy. Hold key marketing GTM verticals for new launches as well as manage product changes across elements

    Primary Roles & Responsibilities

    • Managing product positioning, work on increasing card spends/drive regular customer engagements
    • Complete ownership of customer portfolio p&l metrics including spends, cross-sell and book growth
    • Tracking and optimising the segment activation & usage for better profitability
    • Lead interactions with marketing & campaign team to keep creating novel portfolio & customer engagement campaigns
    • Lead risk management strategies for the segment & optimise portfolio health
    • Designing go-to market strategies, enabling the appropriate communication
    • Own P&L for all products for Segments
    • Lead, guide and mentor team memers from respective verticals

    Secondary Roles & Responsibilities

    • Build strong relations with internal & external stakeholders
    • Align closely with Customer Service to build and maintain a strong customer experience
    • Evaluate & drive promotional plans to ensure that they are consistent with product line and segment's strategic objective

    Key Success

    • Gain a deep understanding of customer experience, identify and fill gaps
    • Act as a product evangelist understanding the segment awareness and build an awesome customer experience
    • Drive and achieve the agreed business plan and P&L metrics though sales support and interventions
    • P&L Profitability, Risk optimisation, Achievement of portfolio metrics

    Educational Qualifications

    MBA Marketing / Sales and Distribution / Finance

    Experience

    • 8+ Years in CC Portfolio/Marketing/Product/preferred mix of CC Product & Marketing experience
    • BFSI

    Sourced from foundit

    Skills

    Customer EngagementProduct Positioningmarketing communicationsContent StrategyRisk Management

    About IDFC FIRST Bank

    IDFC Bank logo

    IDFC Bank

    Banking

    43.1k+

    employees

    2018

    8 years old

    Mumbai, Maharashtra

    India

    About

    IDFC FIRST Bank is one of India’s fastest-growing new-age private sector banks.

    Industries

    BankingFinancial Services

    Employee ratings

    14,599 reviews

    3.9/ 5

    Culture

    3.7

    Career growth

    3.5

    Work-life

    3.8

    Employees rate it well for

    Work Culture1157Salary988Work Life Balance884Senior Management749Work Environment611

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    Portfolio Lead-Credit Cards · waiting for your command