PG India - Senior Executive
Epsilon · Gurugram · onsite · Posted 69d ago
Undisclosed5–8 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
Job Summary
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
We are looking for a highly driven and analytical Performance Marketing & E-commerce Lead to manage and scale growth across both D2C and Marketplace ecosystems. The ideal candidate should possess strong hands-on expertise across Meta Ads, Google Ads, Amazon Ads, Flipkart Ads, and Myntra Ads while also being capable of leading client conversations, managing a small team, and driving business outcomes. This role requires someone who can combine strategic thinking with execution excellence and deliver measurable growth across customer acquisition, revenue, profitability, and marketplace performance.
Key Responsibilities D2C Performance Marketing - Own end-to-end performance marketing strategy and execution across: Meta Ads (Facebook & Instagram), Google Search, Google Shopping, Performance Max, YouTube Ads, Display & Remarketing.
- Drive acquisition, revenue growth, and profitability for D2C brands.
- Monitor and optimize: ROAS, CAC, CPA, Conversion Rate, AOV, LTV, Revenue Growth.
- Develop audience, creative, bidding, and funnel optimization strategies.
- Analyze campaign performance and identify opportunities for scale.
- Own performance and growth across: Amazon Ads, Flipkart Ads, Myntra Ads.
- Sponsored Products
- Sponsored Brands
- Sponsored Display
- Keyword Strategy
- Search Ranking Optimization
- Marketplace Visibility
- Revenue Growth
- ROAS Optimization
- Work closely with marketplace teams to improve:
- Product discoverability
- Conversion rates
- Sales velocity
- Marketplace profitability
- Lead client discussions and performance reviews.
- Present campaign performance and growth opportunities.
- Build strong relationships with stakeholders.
- Translate business objectives into media and marketplace strategies.
- Handle escalations and drive resolution proactively.
- Analyze large datasets and generate actionable insights.
- Build performance dashboards and reporting frameworks.
- Conduct funnel analysis and identify growth opportunities.
- Drive continuous testing across: Audiences, Creatives, Landing Pages, Bidding Strategies, Product Listings.
- Ensure delivery of client KPIs and business objectives.
- Hands-on expertise in: Meta Ads, Google Ads, Amazon Ads, Flipkart Ads, Myntra Ads.
- Preferred Agency experience.
- Experience managing Beauty, Fashion, Lifestyle, FMCG or D2C brands.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
Sourced from naukri
Skills
media planningSenior Executivestrategic planningData AnalyticsMarketing StrategyCustomer AcquisitionanalyticalFMCGclient managementBidding
About Epsilon
Epsilon
Marketing & Advertising
2.7k+
employees
1969
57 years old
Austin, Texas
US
₹16L PA avg
Avg at Epsilon
About
Epsilon specializes in enabling brands to deliver personalized marketing solutions that meet rising consumer expectations amidst industry complexity.
Industries
Marketing & AdvertisingAdvertising / PR / Events
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