Performance Specialist

About Us:

We are not just an AD agency or a creative agency; we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that wants its clients to always expect the EXTRA from it. Our primary clientele consists of Startups and corporations like Ola, Zoomcar, Mercedes-Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL, Jaquar, Sobha, Simple Energy, and Godrej, amongst others. We have a huge team of creative folks, marketers, learners, developers, and coders who believe Moshi Moshi is an experience rather than a company.

Experience Level: 1+ Years

Location: Bangalore, Karnataka (On-site)

What You'll Be Doing

• Own paid campaigns across Google Ads, Facebook Ads, Instagram Ads, and other relevant platforms, while effectively managing and optimizing campaign budgets.

• Plan, create, execute, monitor, and optimize digital advertising campaigns from idea to execution, ensuring every campaign has a clear objective and measurable outcome.

• Work hands-on with Meta Ads, Instagram Ads, Google Ads, LinkedIn Ads, and Facebook Business Manager to build, manage, and scale campaigns.

• Develop and execute content marketing strategies that strengthen the brand, engage the right audience, and support campaign and business objectives.

• Keep a close eye on campaign performance, analyze key metrics, and use data-driven insights to improve reach, engagement, traffic, leads, conversions, and overall ROI.

• Forecast campaign growth and ROI, helping the team understand what's working, what needs improvement, and where we should invest more.

• Stay curious and ahead of the curve by keeping up with new social media platforms, digital tools, web technologies, advertising features, and emerging digital marketing trends.

• Experiment with new platforms, formats, targeting strategies, and technologies, and bring fresh ideas to existing and upcoming campaigns.

• Drive quality traffic and generate relevant leads for company pages through paid campaigns, content, and other digital marketing initiatives.

• Work closely with the creative and marketing teams to develop, revise, and execute campaign ideas, ensuring that the strategy and creative work together.

• Take ownership of campaign timelines and budgets, ensuring projects are delivered on time, within budget, and to a high standard.

• Regularly track and report campaign performance, sharing actionable insights and recommendations with the team.

• Think beyond just running ads — continuously look for smarter, more creative, and more effective ways to grow our digital presence and achieve business goals.