MUMBAI · FULLTIME
Performance Marketing Specialist - eCommerce or D2C
Aromatan
Mumbai · onsite · Posted 12d ago
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Undisclosed4–7 yrsfulltimeMumbai
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Section · 01
About this role
- We are looking for a Performance Marketing Specialist with a strong background in paid media, specifically within eCommerce or D2C brands.
- The ideal candidate is a strategic thinker with hands-on expertise in running and optimizing campaigns across Google, Meta, and Bing, with deep knowledge of GA4.
Key Responsibilities
- Plan, execute, and scale performance marketing campaigns across Google Ads, Bing Ads, and Meta Ads
- Manage full-funnel strategy: media planning, campaign setup, optimization, and budget pacing
- Utilize GA4 and platform analytics to track performance, uncover insights, and optimize user journeys
- Work closely with the creative team to develop compelling, conversion-focused ad assets
- Present detailed weekly/monthly reports with key metrics, learnings, and actionable insights
Requirements
- 2-3 years of performance marketing experience, preferably with D2C or eCommerce brands
- Proven expertise in Google Ads (Search, Shopping, Performance Max), Meta Ads, and Bing Ads
- Solid understanding of GA4, attribution models, and audience segmentation
- Analytical mindset with a focus on ROI, CPC/CPA, and conversion rate optimization
- Creative flair for testing ad copy, visuals, and landing pages
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Section · 02
Skills
conversion ratemedia planningcpcAnalyticsConversion Rate OptimizationE-commerceMediaPaid MediaGoogle AdsFacebook AdsPerformance Marketingmarketing
Section · Company
About Aromatan
Aromatan
51-200
employees
2016
10 years old
Mumbai, Maharashtra
India
₹10L PA avg
Avg at Aromatan
About
The story of Aromatan began with a shared vision among three siblings, who embarked on a journey to establish a prestigious house of global perfumery brands. Our mission was clear: to craft fragrances that transcend the ordinary and leave a profound and lasting impact on those who experience them. As the 5th generation of a perfumery business family, our roots run deep in the art of fragrance creation. We bring an unparalleled level of domain expertise to Aromatan.
Aromatan's presence spans continents and cultures, as we embrace the world with our scented offerings. Our global reach extends across North America, the GCC (Gulf Cooperation Council), Europe, Australia, and India. At the heart of our global presence is our robust digital footprint, propelling our marketing and brand-building endeavours to connect with fragrance enthusiasts worldwide.
?
However, our reach goes beyond digital. We're making our fragrances more accessible, and available in stores across our target markets. From the bustling cities of North America to the enchanting landscapes of Europe, and the vibrant markets of India, Aromatan's fragrances are leaving an indelible mark.
Aromatan's presence spans continents and cultures, as we embrace the world with our scented offerings. Our global reach extends across North America, the GCC (Gulf Cooperation Council), Europe, Australia, and India. At the heart of our global presence is our robust digital footprint, propelling our marketing and brand-building endeavours to connect with fragrance enthusiasts worldwide.
?
However, our reach goes beyond digital. We're making our fragrances more accessible, and available in stores across our target markets. From the bustling cities of North America to the enchanting landscapes of Europe, and the vibrant markets of India, Aromatan's fragrances are leaving an indelible mark.
Industries
Consumer GoodsE-CommerceFranchiseHealth CareHome and GardenManufacturing
Employee ratings
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4.5
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