Performance Marketing Managr

Roles and Responsibilities :

• Develop and execute comprehensive paid marketing strategies across Google Ads, Meta Ads, and other platforms to drive conversions and revenue growth.
• Analyze campaign performance data to optimize ad targeting, budget allocation, and creative assets for improved ROI.
• Collaborate with cross-functional teams to integrate paid marketing efforts with broader business objectives and customer journeys.
• Stay up-to-date with industry trends, best practices, and platform updates to continuously improve campaign effectiveness.

Job Requirements :

• 5-9 years of experience in performance marketing or a related field.
• Proven track record of success in managing large-scale PPC campaigns across multiple channels (Google Ads, Meta Ads).
• Strong understanding of pay-per-click (PPC) advertising principles and ability to analyze campaign metrics effectively.