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    Job · 20644096

    MUMBAI · FULLTIME

    Performance Marketing Manager

    Zodiac HR Consultants

    Zodiac HR Consultants

    Mumbai · onsite · Posted 12d ago

    Sourced fromNaukri
    Undisclosed4–8 yrsfulltimeMumbai

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    Section · 01

    About this role

    • Own and drive performance marketing strategy across paid digital channels to achieve revenue growth, efficiency, and scalability • Manage paid acquisition, optimize marketing funnels, and improve ROAS through data-driven decision-making • Collaborate with cross-functional teams to align performance outcomes with overall business and brand goals.
    • Paid Media Strategy & Execution Manage Meta, Google Ads & other paid channels; drive acquisition, retargeting, and campaign scale Funnel & Conversion Optimization Optimize full funnel (prospecting to conversion), improve landing pages and checkout performance Creative Performance Alignment Collaborate with brand and creative teams for performance-led campaigns and testing Data, Analytics & Reporting Track CAC, ROAS, CTR, CVR, AOV and build actionable insights for growth Attribution & Tracking Ensure proper tracking, attribution models, and accurate reporting across platforms Agency & Stakeholder Management Manage agencies (if applicable) and align performance goals with business objectives Ensure Compliance Follow digital marketing best practices, platform policies, and reporting discipline E Skills Required: Technical & Behavioral Paid Media Platforms Meta Ads (Facebook, Instagram), Google Ads (Search, Shopping, Display, YouTube) Analytics Tools Google Analytics (GA4), dashboards, performance reporting Tracking & Attribution Google Tag Manager (basic), attribution models, tracking setup Performance Metrics CAC, ROAS, CTR, CVR, AOV, funnel metrics Campaign Management Budget planning, scaling campaigns, optimization strategies Tools & Platforms Meta Ads Manager, Google Ads, Google Merchant Center, Excel / Google Sheets Behavioral Essential Desired Interpersonal Skills Strong collaboration across teams Stakeholder influencing Communication Skills Clear reporting & insight sharing Executive-level presentations Creative Thinking Skills Ability to test and iterate campaigns Innovative growth experiments Supervising / Leadership Skills Ownership of campaigns and outcomes Leading junior team members Teamwork Skills Cross-functional collaboration Leading integrated campaigns Influencing Skills Data-backed decision influence Strategic decisionmaking ability Relationship Building Skills Strong coordination with internal teams Agency/vendor management Decision-Making Skills Data-driven campaign optimization Strategic budget allocation Language Skills Strong English communication Content/creative understanding

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    Section · 02

    Skills

    luxuryE-commerceVendor ManagementApparelJewelleryGemsPerformance MarketingFashion

    Section · Company

    About Zodiac HR Consultants

    Zodiac HR Consultants

    Zodiac HR Consultants

    Recruitment

    30

    employees

    2006

    20 years old

    Thane

    India

    About

    Zodiac HR delivers Exceptional HR Consulting Services to Clients and Candidates. Since 2006 we are managing the Top Client Portfolio in India, US & Overseas.

    Industries

    RecruitmentManagement Consulting

    Employee ratings

    33 reviews

    3.0/ 5

    Culture

    3.0

    Career growth

    3.1

    Work-life

    2.8

    Employees rate it well for

    Senior Management6Career Growth4Learning4

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