Performance Marketing Manager

Reports to: Digital Marketing Manager / Director

Job Summary:

We are looking for a motivated, tech-savvy Digital Marketing Executive/Manager to join our team. The ideal candidate should be having a good working knowledge of websites, lead generation, SEO, Google Ads, Facebook Ads. Comfort in Excel, modern AI tools like ChatGPT, Midjourney, Runway, and more, and curiousity about AI is beneficial. The candidate will need to have a learning and growing mindset. There are plenty of opportunities to learn and grow, as we are conducting our marketing campaigns and activities with good precision.

• Digital Marketing Execution:
• Assist in creating and optimizing Facebook & Google Ad campaigns.
• Track performance, suggest improvements, and ensure ROI-driven execution.
• Support in setting up and maintaining Google Analytics and Salesforce and interpreting data.
• Website & Landing Page Management:
• Build and manage landing pages and blogs using WordPress & Elementor.
• Collaborate with designers and content writers to implement high-converting pages.
• Tool Integration & Automation:
• Assist in integrating various tools (e.g., Zapier, Notion, Trello, etc.) into workflows.
• Automate repetitive tasks wherever applicable using available tech.
• Learning & Documentation:
• Keep an active log of tools explored and results achieved.
• Share knowledge and train internal teams on how to use new tools effectively.

Candidate Profile:

• Minimum 2-3 years of experience in a digital marketing role.
• Strong problem-solving and troubleshooting skills.
• Hands-on experience with Microsoft Excel and data handling.
• Interest in emerging technologies and AI tools.
• Must be a quick learner, reliable, and responsive to internal needs.

• Passionate about AI, automation, and emerging digital tools.
• Hands-on experience with Facebook/Google Ads, Google Analytics, WordPress, Elementor.
• Bonus if familiar with basic HTML/CSS, basic Web Development.