Performance Marketing Manager

Orchestrate the technical deployment and daily assembly of high-velocity social media architectures, utilizing native platforms and Smartly.io to execute asset flighting protocols. Convert onshore creative templates and analyst-developed audience segments into active catalog configurations, maintaining rigorous structural precision across diverse social networks. Function as a high-frequency formatting hub, synchronizing design assets with granular product subsets to facilitate scaled ad delivery. Ensure zero-defect output through persistent workspace monitoring and programmatic application to capture social intent within strategic profitability parameters.

Responsibilities:

• Orchestrate the technical deployment and precise configuration of complex paid social architectures and catalog structures within automated scaling environments, including Smartly.io, Meta, TikTok, and Pinterest.
• Execute high-frequency visual variations and structural formatting protocols, converting master onshore design templates into granular multi-ratio configurations aligned with specific placement requirements.
• Manage dynamic product advertisement configurations, programmatically linking localized catalog subsets to active creative frameworks utilizing advanced feed filter logic.
• Maintain persistent monitoring of daily budget tracking loops across diverse target platforms, executing manual asset flighting protocols and bid tracking instructions with rigorous precision.
• Perform comprehensive, zero-defect system QA on all campaign builds, validating tracking code integrity, deep link functionality, content flags, and delivery tag deployment before live orchestration.

Requirements:

• Hands-on experience with Meta Ads Manager.
• Experience creating, deploying, and optimizing Meta campaigns.
• Experience with Dynamic Product Ads (DPA), catalog structures, and feed filters.
• Experience managing campaigns on TikTok, Pinterest, Snapchat, or other paid social platforms.
• Hands-on experience with Smartly.io or similar campaign automation platforms (example: Smartly.io, Meta Ads Manager, TikTok Ads Manager, Pinterest Ads Manager, and any digital asset tools).
• Experience managing product catalogs and creative assets.