Performance Marketing Lead,performance Marketing executive

Roles and Responsibilities :

• Develop and execute performance marketing strategies to drive conversions, sales, and revenue growth for the company's e-commerce platform.
• Manage and optimize Google Ads campaigns across multiple channels (search, social media, display) to achieve desired ROI targets.
• Collaborate with cross-functional teams to integrate marketing efforts and ensure alignment with business objectives.
• Analyze campaign performance data to identify areas of improvement and make data-driven decisions.

Job Requirements :

• 3-8 years of experience in performance marketing or a related field.
• Proven track record of success in managing Google Ads campaigns with strong ROI optimization skills.
• Strong understanding of e-commerce industry trends, customer behavior, and online marketing best practices.