Performance Marketing Intern - Tamil

About GyanTV :

GyanTV is Indias edutainment platform that delivers practical, short-form learning content in regional languages. Through expert-led courses on career growth, business, finance, technology, AI, and communication skills, GyanTV helps learners acquire real-world knowledge anytime, anywhere.

About Lokal :

In 2018, we began with a WhatsApp group with a simple hypothesis: people in tier-2/3 towns weren t really using the internet meaningfully yet. We believed that if we started with local content in their own language, they d come back every day; once there was a habit and trust, that same space could naturally grow into classifieds and, eventually, something they used for almost everything online.This spark became Lokal. Our first instinct was to put everything in one place one app - local updates, classifieds, jobs, matrimony and more. It worked, till it stopped working. Users gave us the insight - when one use case outweighs the others, everything else seems like noise. We listened. Like how Craigslist quietly seeded a generation of focused companies marketplaces, we began unbundling and verticalising.

Today, Lokal is a house of focused apps, many products, one mission:
to connect Tier-2/3+ India to the Knowledge, opportunities, tools and experts they ve always deserved.

We now operate dozens of live apps across categories like:

Under the hood, Lokal is a discovery and access platform: local-language internet + deep Bharat insight+ AI. When someone opens a product we ve built, they don t wade through clutter; they get a straight line to what they came for. This is the story new teammates walk into:
a company that started as a whatsapp group, became a family of focused apps, and kept one belief at the centre - access changes lives.We ship fast. We learn fast. We build for Bharat.

We are backed by leading global and domestic investors including Y Combinator, Sony, Global Brain, India Quotient, and 3one4 Capital

Role Overview:

As a Performance Marketing Intern (GyanTV), you will assist in executing and optimizing digital marketing campaigns to drive user acquisition and engagement for the GyanTV product across paid channels. You will work closely with the creative and analytics teams to analyze campaign performance, derive actionable insights, and help improve key metrics such as CAC, ROI, and conversions while building a strong foundation in performance marketing.

Key Responsibilities :

What You ll Gain :