Performance Marketing Expert

Performance Marketing Expert

We are looking for a results-driven Performance Marketing Expert to plan, execute, and optimize paid digital campaigns across Meta Ads, Google Ads, and other relevant platforms.

Key Responsibilities:

• Manage lead generation and conversion-focused campaigns.
• Plan campaign strategy, targeting, budgets, and media allocation.
• Optimize campaigns based on CPL, CPA, ROAS, CTR, and conversions.
• Conduct A/B testing of creatives, audiences, and landing pages.
• Set up and manage Pixel, GA4, GTM, conversion tracking, and remarketing.
• Prepare performance reports and actionable insights.
• Coordinate with content, design, and client servicing teams.

Requirements:

• 2+ years of hands-on performance marketing experience.
• Strong expertise in Meta Ads Manager and Google Ads.
• Strong analytical and campaign optimization skills.
• Experience handling multiple client accounts simultaneously.
• Agency experience will be preferred.

Objective: Generate measurable business results while continuously improving campaign efficiency and ROI.