Performance Marketing Expert (Meta Ads)

Role: Performance Marketing Expert (Meta Ads)

Experience required: 3 - 6 Years

Location:  Sector 6, Noida

Shift Timings- 7:00 AM to 4:00 PM | Mon

FriJob Type- Full time (Work from Office)

Responsibilities:

• Plan, create, and manage Meta (Facebook & Instagram) ad campaigns
• Develop full-funnel strategies (Awareness, Consideration, Conversion)
• Perform audience research, targeting, and retargeting
• Manage budgets and optimize campaigns for ROI, CPA, CPL, and ROAS
• Create and test ad creatives (copy, formats, placements)
• Set up and manage Meta Pixel, Conversion API, and event tracking
• Analyze campaign performance and share insights with stakeholders
• Conduct A/B testing on creatives, audiences, and ad formats
• Ensure adherence to Meta ad policies
• Collaborate with creative, content, and client-facing teams
  

Requirements:

• 3 6 years of hands-on experience managing Meta Ads
• Strong understanding of Ads Manager, Business Manager, and Pixel tracking
• Experience with lead generation and conversion campaigns
• Data-driven mindset with strong analytical skills
• Experience handling multiple accounts and budgets
• Knowledge of UTM tracking and reporting dashboards is a plus

If you’re interested, kindly share your CV at [email removed].