Performance Marketing Executive
Indian Institute of Science · Noida · onsite · Posted 24d ago
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About this role
Noida Sector 63 | Full-Time | 2–4 Years Experience
IMPORTANT — PLEASE READ BEFORE APPLYING
This is a high-ownership, performance-driven role. We are looking for someone who can take responsibility for marketing, growth, ROAS, profitability, and business outcomes — not just execute campaigns.
Minimum 2 years of relevant hands-on experience is mandatory. Candidates without the required experience or with limited exposure to Google Ads, Meta Ads, analytics, and performance marketing should not apply.
If you want to simply manage campaigns, this role is not for you.
If you want to own growth and understand how an entire business is built and scaled, this role is for you.
KEY RESPONSIBILITIES● Creative Strategy: Develop winning creative concepts, hooks, messaging, and testing strategies.
● Performance Marketing: Own Google Ads & Meta Ads and optimize campaigns for quality leads, conversions, CAC, and ROAS.
● Analytics & Reporting: Track CPL, CAC, ROAS, conversion rates, revenue, and funnel performance.
● Profitability: Manage marketing budgets with a strong focus on profitable revenue and acquisition economics.
● SEO & Organic Growth: Drive strategies to increase qualified organic traffic and conversions.
● Growth Strategy: Identify opportunities across the complete marketing and sales funnel.
REQUIRED TECH STACKGoogle Ads Dashboard • Meta Ads Manager • Google Analytics (GA4) • Google Search Console • Microsoft Clarity • Looker Studio • Ad Spying/Competitor Intelligence ToolsBonus: Google Tag Manager, CRM, WhatsApp/Marketing Automation & Conversion Tracking experience.
WHAT WE EXPECT● 2–4 years of relevant digital/performance marketing experience.
● Strong hands-on expertise in Google Ads & Meta Ads.
● Proven track record of improving ROAS, CAC, lead quality, and revenue.
● Strong analytical and commercial mindset.
● Ability to take end-to-end ownership and make data-driven decisions.
● EdTech, D2C, Coaching, Education, or Lead Generation experience is a plus.
MORE THAN JUST MARKETINGAt IIVS, this role goes beyond marketing.
You will get hands-on exposure to Sales, Operations, Finance, Design, Creative, Technology, Customer Experience, and overall business strategy.
As a rapidly growing startup, the hierarchy is short and opportunities come quickly. High performers get greater ownership and leadership responsibilities based on their impact — not just their years in the company.
PERKS & PERFORMANCE BONUSES
● Performance-based bonuses & ROAS incentives
● High ownership and decision-making authority
● Direct exposure to leadership and business strategy
● Opportunity to build and lead a marketing team
● Fast career progression based on performance
● Opportunity to become a business/growth leader, not just a functional marketer
HOW SUCCESS IS MEASUREDQualified Leads → Conversions → Lower CAC → Higher ROAS → Profitable Revenue
APPLY NOW
Send your CV to: [HIDDEN TEXT] or Call/WhatsApp at [phone removed]
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Indian Institute of Science
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