Performance Marketer

We are hiring Performance Marketers with different levels of experience, and the role could differ based on your experience. We spend more than 20 lakhs per day, and you will have the opportunity to handle a good budget depending on your experience. The budget will gradually increase as we scale the business. We have raised minimal funding, don't believe in burning money, and love to operate profitably.

Responsibilities:

• Scale Google and Meta campaigns with significant monthly budgets.
• Track every important metric, uncover opportunities, and continuously improve campaign performance.
• Optimize every stage of the funnel to maximize growth and efficiency.
• Work closely with content creators to build, test, and iterate high-performing ad creatives before fatigue sets in.
• Coordinate with agencies while taking complete ownership of performance.

Requirements:

• Have 1+ years of hands-on experience running Google or Meta Ads.
• Understand CAC, ROAS, CTR, attribution, retention, and growth frameworks.
• Love short-form content and understand what makes people stop scrolling.
• Take ownership instead of waiting for instructions.
• Enjoy working in a fast-moving startup where every experiment matters.
• Love challenges and have great energy.

Bonus Points:

• Experience with Google UAC (App Campaigns).
• GA4 Google Ads, or Meta certifications.
• Experience with WebEngage, Amplitude, GA4 or MMP tools.
• Strong understanding of user journeys and conversion funnels.