Performance Marketer

Key Responsibilities

• Plan, execute, and manage paid marketing campaigns on Google Ads, Meta (Facebook Instagram), LinkedIn, and other digital platforms.
• Monitor campaign performance and optimize ads to achieve lead generation and revenue targets.
• Conduct keyword research, audience targeting, and competitor analysis.
• Manage PPC (Pay-Per-Click), display, remarketing, and social media advertising campaigns.
• Track and analyze campaign KPIs such as CPC, CPA, CTR, ROAS, and conversion rates.
• Generate regular performance reports and provide actionable insights.
• Conduct A/B testing for ad creatives, landing pages, and campaign strategies.
• Collaborate with content, creative, and web development teams to improve campaign effectiveness.
• Manage marketing budgets and ensure efficient allocation of advertising spend.
• Stay updated with digital marketing trends, platform updates, and industry best practices.

Experience

1 - 3 Years

Industry

Sales Marketing / Business Development / Telecaller

Key Skills

• Performance Marketer
• Performance Appraisal
• Performance Monitoring
• Performance Improvement
• Performance Coach

Disclaimer: This job posting & Location has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.