Performance Marketer in Gurgaon

You are the first marketing hire for a house of brands being built for the American consumer market, starting with our fine jewelry brand. You get to write the playbook for the brand. You set the direction for how this company acquires customers, own Meta hands-on for the US market, and are accountable for growth outcomes, not just ad metrics. What you build here becomes the acquisition engine for every brand we launch after.

Key Responsibilities

• Manage Meta Ads campaigns end-to-end for US audiences, including campaign architecture, audience strategy, budgets, bidding, and scaling decisions.
• Research and implement effective paid social strategies, including UGC, video formats, hooks, and creator content, with structured creative testing and clear criteria for scaling or discontinuing campaigns.
• Create and optimize basic ad creatives using Canva and similar tools, including quick edits, resizing, and creative variations.
• Use AI tools for creative generation, copy testing, performance analysis, and workflow automation while maintaining quality and efficiency.
• Manage the full marketing funnel by identifying and resolving issues related to landing pages, offers, tracking, pixels, and campaign performance.
• Prepare weekly performance reports covering ad spend, ROAS, CAC, and contribution margin.
  
  

About Company: Set up in 2016, Moretasks had 10 employees, and now we are a family of above 200. Inspired by the Dutch work culture, we believe in a flat organizational structure with no cabins, no cubicles, and no hierarchical discrimination. We work, play, and party together. While a lot of Indian companies boast of having an open-door policy, most fail to practice it in essence. With a consistent focus on quality, we offer more tasks at less cost. We carry out manual and operational tasks that are critical to our client's business needs, when they need it and the way they need it.