Performance Marketer Creative & Growth

We're Hiring | Performance Marketing & Creative Strategist (Meta & Google Ads)

Dr. Veda | Delhi-110034 | Full-Time | On-Site

Immediate joiner preferred!

D2C experience is mandatory

We're looking for a highly analytical, creative and growth-driven performance marketer who understands that great performance comes from the combination of media, creative, customer psychology and data.

This is not an ad-operations role.

You'll own the growth of Dr. Veda's Meta & Google Ads, while working closely with the creative team to develop winning concepts, hooks, scripts and creatives that drive profitable customer acquisition.

What You'll Own

• End-to-end Meta & Google Ads strategy, execution, optimization and scaling

• Significant monthly ad budgets with ownership of Revenue, CAC, NCAC, ROAS & MER

• Full-funnel campaigns across Prospecting, Retargeting, DPA, Search, PMax & YouTube

• Identifying winning products, audiences, offers and creative angles

• Building a continuous pipeline of creative tests and experiments

• Analyzing creative performance across Hook Rate, Hold Rate, CTR, CPC, CVR, CAC & ROAS

• Developing creative strategy, hooks, messaging, angles and USPs based on performance data

• Writing and refining high-converting video ad scripts for UGC, Reels and other short-form formats

• Working closely with creators, designers and editors to turn insights into performance creatives

• Using customer reviews, feedback, competitors and market trends to discover new creative opportunities

• Diagnosing performance drops caused by creative fatigue, audience saturation, offer or funnel issues

• Making clear decisions on what to scale, stop, reduce or test next

What We're Looking For

• 3–6+ years of hands-on performance marketing experience

• Strong expertise in Meta Ads & Google Ads

• Mandatory: Prior D2C experience

• Experience managing significant ad budgets; ₹1 Cr+ monthly spend is strongly preferred

• Strong understanding of CAC, NCAC, ROAS, MER, AOV & profitability

• Hands-on knowledge of GA4, Meta Pixel, CAPI, GTM and Excel/Google Sheets

• Strong understanding of performance creative and direct-response advertising

• Ability to write or develop high-converting ad scripts and hooks

• Strong analytical ability combined with excellent creative instincts

You'll Be a Great Fit If...

You don't just look at an ad and say:

ROAS is down.

You ask:

Is the hook weak

Is the creative fatigued

Is the audience saturated

Is the offer wrong

Is the messaging missing the customer insight

What should we test next

And then you turn those insights into better campaigns, better scripts and better creatives.

Why Dr. Veda

You'll have the opportunity to work at the intersection of D2C, performance marketing and creative strategy, with direct ownership of growth.

You'll work closely with the founders, e-commerce and creative teams and have a direct impact on how we acquire and scale customers.

If you're a performance marketer who thinks beyond Ads Manager, we want to hear from you.