Performance Content Creator- Remote

AY&J Solicitors is looking for a Performance Content Creator to join our performance marketing team.

We're a UK immigration law firm investing significantly in paid media, and creative plays a major role in how well that investment performs. We're looking for someone who can take ownership of our creative output and consistently find ways to improve performance.

Location: Remote

Experience: 3–5 years

Salary: ₹7,00,000–₹8,00,000 per annum

Level: Mid-level

What you'll be doing:

• Develop creative concepts based on the audience, placement, offer and campaign objective

• Research audiences and the market to create relatable, relevant content

• Write direct-response scripts for YouTube Shorts, Instagram Reels and LinkedIn

• Brief and work closely with video editors to bring concepts to life

• Create static ads and carousels using Canva, Adobe Express or similar tools

• Write hooks, primary copy, headlines and variations for testing

• Review creative performance and make decisions based on data

• Build and maintain a pipeline of creative concepts for ongoing testing

• Work with content creators to turn raw footage and ideas into performance-ready assets

What we're looking for:

• 3–5 years of relevant experience in content, creative or performance marketing

• Hands-on experience with a video editing tool such as CapCut

• Strong direct-response copywriting skills across social ads, search ads or email

• Experience creating social content or working closely with content and video teams

• Strong understanding of Instagram, LinkedIn and YouTube

• Intermediate skills in Canva or Adobe Express

• An analytical mindset and the ability to understand why creative performs well or doesn't

• Work samples are required

It would be great if you also have experience in video production, have built a social following of your own, or have worked with a professional services or legal brand.

What we offer:

• Remote working

• Paid time off

• Learning and development opportunities

• Quarterly team get-togethers

• Employee recognition and rewards

• Opportunities for growth and progression

• A collaborative UK–India working environment

• A people-focused culture built around our core values: Growth Mindset, Go the Extra Mile and Care

The hiring process includes a screening call, a short paid media test task, a 30-minute technical conversation and a culture fit round.

If you're someone who understands both creative and performance, we'd love to hear from you.