Partnerships Lead - CA Alliances

Cleared CA and now counting down to the next audit deadline Here's a different path: build a brand-new growth channel at a recently funded startup, with a seat on our rocketship!

About WillJini

WillJini created India's estate planning category in 2013. We help families write Wills, set up trusts and settle inheritances through probate, succession certificates and legal heirship.

• 20,000+ families served across 480 cities and 32 countries
• 3,000+ mutual fund distributors refer clients to us
• Succession planning partner to HDFC Group, Tata Group, IIFL and others
• Recently raised at a $3.5M valuation after years of bootstrapping

Why CAs

When someone dies or wealth has to pass on, families call their CA first. But most CA firms don't do estate planning or inheritance work in-house. They pass it to local lawyers, and when those lawyers delay, the client blames the CA. WillJini gives CAs a reliable, pan-India partner and a new revenue line.

What you'll do

• Map and pitch Mumbai's top CA practitioners and firms, and sign them as partners.
• Onboard partner firms and train their teams to spot succession needs in tax and advisory work.
• Support early client cases so CAs see the WillJini experience first-hand.
• Build a repeatable playbook, then take the channel pan-India through ICAI branches, study circles and CA networks.
• Run knowledge sessions and webinars for CA audiences.
• Share CA feedback with our product and legal teams, and track the partner funnel.

What success looks like

• 90 days: [X] Mumbai firms signed and actively referring.
• 12 months: CA channel live in [X] cities, with a team growing under you.

You are

• A qualified CA (0–3 years) who would rather pitch than reconcile.
• A confident communicator in English and Hindi; Gujarati or Marwari is a plus.
• Comfortable with targets, travel and building from scratch.
• Bonus: articleship with HNI or family-business clients, or a strong CA network.

You get

• Your own vertical as the first CA Alliances hire.
• Direct work with the founders on strategy.
• Business and partnership skills most CAs never get this early.
• Fixed plus performance incentives.

How to apply

Email your CV to [HIDDEN TEXT] with the subject CA Alliances - [Your Name]. In 100 words, tell us: why you think you are perfect for this role.