Partnerships & Alliances Associate (Healthcare Background)

CTC: Upto 11 LPA

About Sova Health

Sova Health is a leading D2C preventive healthcare company focused on transforming personalised

wellness through science, data, and AI. Our mission is to build India's most trusted precision health

platform by delivering tailored health solutions that drive measurable outcomes.

Role Summary

Drive B2B growth by identifying, engaging, and building partnerships with corporates, clinics, and

wellness centres. You will generate leads, nurture relationships, and create a strong pipeline while

supporting early-stage sales conversations for Sova's gut health programs. This role offers high

ownership, close collaboration with leadership, and an opportunity to build and scale partnerships from scratch.

Key Responsibilities:

1. Lead Generation & Outreach

● Identify and reach out to potential partners:

○ Corporations (HR, leadership teams)

○ Clinics, doctors, nutritionists

○ Wellness centres & retreats

● Use:

○ Cold calls, emails, LinkedIn outreach

○ Field visits and networking

2. Account Warm-Up & Relationship Building

● Initiate conversations and build rapport with decision-makers

● Understand partner needs and position relevant Sova offerings

● Keep accounts engaged through consistent follow-ups

3. Partnership Development (Pre-Sales)

Drive early conversations around:

● Corporate Gut Health Programs (OGHI)

● CXO Gut Health Protocols

● Clinic & wellness integrations

4. Pipeline Management

● Maintain a strong pipeline of prospects

● Track outreach, meetings, and follow-ups

● Work towards monthly targets for:

○ Meetings booked

○ Qualified opportunities created

5. Market Research & Opportunity Discovery

● Identify new partnership opportunities and channels

● Share insights from the field with leadership

● Help refine the go-to-market strategy

What You Will Help Build

● Corporate wellness programs powered by gut health

● Partnerships with clinics, doctors, and wellness centres

● New distribution channels for diagnostics and supplements

What Success Looks Like (First 3–6 Months)

● Build a strong pipeline across 2–3 channels

● Consistently generate qualified meetings

● Support the closure of multiple pilots and partnerships

● Become a key contributor to B2B growth

Why Join Sova Health

● Work directly with leadership on a high-impact vertical

● Build a business from scratch

● Strong learning curve across healthcare & partnerships

● Opportunity to grow into a senior partnerships role