Paid Social Media Manager

Hi Connections

Teamware is hiring for Senior Paid Social Media Buyerrole

Location:Bangalore

Experience:3+years

NP:30days

JD:

We are seeking an AI-First Media Buyer to manage and scale paid advertising campaigns across digital platforms (Meta, Google, TikTok, etc.) by combining high-level strategic thinking with autonomous, AI-driven execution tools. The ideal candidate will move beyond manual campaign management to focus on creative strategy, advanced AI prompting, and data analysis to drive maximum ROAS (Return on Ad Spend)

Hands-on social media buying role on in-house paid social media team. The ideal candidate is an experienced social media professional with 3+ years of buying, campaign management, and optimization experience in Meta platforms (Facebook, Instagram) as a mandatory requirement. Proven expertise in Meta is essential.

Additionally, experience in buying and campaign execution across Snap, TikTok, Reddit, and LinkedIn is strongly preferred. The candidate should be able to manage multiple campaigns concurrently, ensuring seamless coordination and execution across these platforms.

The ideal candidate brings a deep understanding of social media buying concepts, best practices, and optimization strategies, with an ability to advise on campaign setup and creative direction tailored to each platform's strengths. Enjoys building cross-functional relationships and can collaborate effectively with internal stakeholders and external partners to deliver on marketing objectives.

Responsibilities:

· Execute social media campaigns, ensuring campaigns are built, launched, optimized, and reported on successfully and within specified scope

· Launch and QA campaigns with defined campaign parameters (budget, timing, objective, goals, audience targeting)

· Monitor campaign performance across multiple social platforms on an ongoing basis, and drive insights and optimizations to drive higher ROAS

· Analyze campaign build and management workflows and find ways to automate, to drive faster time to activation

· Set and manage timing and deliverable expectations with campaign stakeholders and ensure key deadlines are met

· Analyze campaign performance data and action on optimizations across multiple platform

Skills and Qualifications:

· Hands-on experience in multiple social buying platforms including Meta, Snap, Tiktok, Reddit and LinkedIn

· Expert buying and optimizing experience in Meta

· Experience managing end-to-end social media planning and buying workflows—from discovery phase through post-mortem reporting

· Solid comprehension of social buying optimization concepts and ability to communicate them clearly to non-technical audiences

· Broad understanding of the programmatic media and paid social landscape

· Ability to analyze and draw meaningful and actionable insights from data

· Excellent time management and multitasking skills with keen attention to detail

· Strong written and verbal communication skills

Experience:

· 4 years of hands-on, in-platform social buying at an agency, media trading desk, or media vendor required.

· 3+ years of managing Meta campaigns from planning or buying workflows

· Working proficiency with Excel (pivot tables, lookups, etc.)

· Experience optimizing media toward multi-touch attribution data preferred

· Bachelor's Degree

If interested please share cv to Manasa.a@twsol