Paid Search Specialist

Paid Search Specialist

Location: Perungudi, Chennai (Work From Office)

Experience: 2+ Years

Work Timings: Monday to Friday | 02:00 PM – 12:00 AM IST

About BigBoost AI BigBoost AI is a performance marketing agency helping global B2C brands scale through data-driven paid media, creative strategy, and analytics. We work with clients across the US, UK, Middle East, and India, delivering measurable business growth through high-performance campaigns. Website: https://bigboost.agency/

About the Role We are looking for a

Paid Search Specialist with strong execution capabilities in Google Ads to manage and optimize campaigns for US & UK B2C clients. This is an execution-focused role where attention to detail, analytical thinking, and client communication are equally important.

What You'll Do • Plan, launch, manage, and optimize Google Ads campaigns across Search, Performance Max, Display, and YouTube. • Monitor campaign performance and implement optimization strategies to improve ROAS, CPA, and conversion volume. • Conduct keyword research, search query analysis, bidding, audience targeting, and budget management. • Build performance reports and present campaign insights to clients. • Work closely with creative, analytics, and account management teams to drive campaign success. • Independently manage day-to-day campaign execution while communicating confidently with US & UK clients.

What We're Looking For • 2+ years of hands-on experience in Google Ads within a performance marketing agency. • Experience managing B2C paid search campaigns for US and/or UK markets. • Strong understanding of Google Ads, GA4, Google Tag Manager, Google Merchant Center, and Looker Studio. • Excellent verbal and written communication skills with client-facing experience. • Strong analytical mindset with the ability to translate data into actionable optimizations.

This Role Is Not For • Candidates with primarily SEO, Organic Marketing, or Content Marketing experience. • Candidates whose experience is predominantly B2B performance marketing. • Candidates without performance marketing agency experience. • Candidates focused primarily on Meta Ads, Social Media Marketing, or Brand Marketing. If you enjoy executing high-impact paid search campaigns and want to work with global B2C brands in a fast-paced agency environment, we'd love to hear from you.