NRI-VRM

Job Title

Virtual Relationship Manager - NRI Business

Business Unit

NRI Business

Reporting To

VRM Team Leader

Job Function and Role Type

Sales, Individual Contributor

Version No

2.0

Job Purpose

To build and manage relationships with Virtual program-managed clients, ensuring customer acquisition, retention, and income generation through sales of Assets, Liability, Mutual Funds, Life Insurance, and other TPP products.

Key Responsibilities

HNW Portfolio Management

Interact regularly with customers to build rapport and understand profiles.

Achieve MTD and YTD revenue targets.

Enhance portfolio value and achieve top-line targets for products like LI and MF.

Acquire new customers meeting product criteria and flag them on the system.

Operations, Marketing & Processes

Monitor inward remittances and FCY cheque realization.

Contact 30 unique customers daily for sales calls.

Update CRM with call details, outcomes, and follow-up dates.

Ensure documentation certification for account opening and maintenance.

Identify cross-sell opportunities to position the bank as a one-stop solution.

Customer Service

Deliver quality customer service and resolve queries on the same day.

Inform customers about regulatory or process changes.

Ensure all complaints are resolved within the bank-specified TAT.

Education:

Graduation required; Post-graduation preferred.

Certifications:

AMFI Certification, IRDA Certification, NRI Product and Regulatory Knowledge.

Key Competencies

Sales and influencing skills, banking product knowledge, planning and organizing, communication, knowledge of competition and trends.

Major Stakeholders

Customers, Branch Banking Team, Operations, NR Product Team, Treasury, Insurance CAM, MF Fund Houses, HSL Personnel.