Modern Trade Sales Manager

Key Responsibilities:

• The position is responsible for developing and executing sell-out strategies across channels in close coordination with KAM and ZSM.
• Responsible for setting and achieving Promoter & Store-wise Sellout, Productivity, Display, and counter-share targets.
• Responsible for the recruitment of promoters & TLs and driving their productivity.
• Ensure the right promoter at the right store and control attrition levels.
• BTL Activations: Ideate and implement all BTL activations to maximize business opportunities.
• Make an activation calendar in alignment with the HO Trade Marketing Team.
• Maximize in-store POSM display, internal & external branding space.