Meta Ads Specialist-D2C Brand in Jaipur
The Wellness Shop · Jaipur · onsite · Posted 46d ago
About a minute. You'll make an account on the way through.
About this role
Key Responsibilities
- Run and manage Meta Ads campaigns end-to-end: Conversion, Retargeting, Traffic, and Awareness.
- Handle monthly ad budget efficiently with clear accountability on ROAS, CPA, and daily order targets.
- Test new audiences- cold, lookalike, and interest-based- to find the most cost-efficient segments.
- Scale winning creatives: identify top-performing ads and increase budgets without breaking performance.
- Analyse hook rate, thumb-stop rate, CTR, and CPM, and iterate creatives based on data.
- Brief the design team on what to make next based on creative performance insights.
- Monitor ad frequency and audience fatigue, and refresh creatives proactively.
- Track and report weekly performance, ROAS, CPA, Revenue, and key metrics.
Sourced from foundit
Skills
About The Wellness Shop

The Wellness Shop
51-200
employees
2018
8 years old
Bangalore,Karnataka
India
₹4.8L PA avg
Avg at The Wellness Shop
About
Our story started in India in early 2021. It began with our belief in something revolutionary: that business could be a force for good. Following this vision, we have been doing our market research for more than 2 years and found concrete issues which everyone is facing related to skin, hair and overall wellness. We aim to impact people’s lives by providing a natural skincare routine that would not exploit nature and enrich your life! Here we present our whole new range of organic skin care and hair care products that are a perfect combination of super nutrients for powerful products that take skin and hair from blah to brilliant. We source the highest quality ingredients for your skin. No parabens, sulfates, formaldehyde, paraffin, mineral oil, or animal testing allowed! We are on a mission to steer people toward better and accessible skin care and hair care that will enable them to shine their brightest. You might ask, how do we do it? The answer is simple - we mix the perfect combination of super nutrients for powerful products.
We derive our values from the concept of Charaka Samhita. In the Indus Valley area around 1000 BC in Sanskrit, the Charaka Samhita is a treatise on general medicine. According to it, the human body comprises three-body states, which include Vata, Pitta, and Kapha. Vata consists of the elements air and ether. Pitta consists of fire and water elements, and Kapha is characterized by earth and water elements. When the three-body states are in perfect harmony, people enjoy good health, whereas an imbalance causes diseases. We seek to address this state of imbalance through a process of natural healing. Our mission has been to develop safe and efficacious products to bring Wellness to every Home and Happiness in every Heart.
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Employee ratings
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Culture
2.1
Career growth
2.0
Work-life
2.0
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