Meta ads, D2C, performance marketing

Roles and Responsibilities :

• Develop and execute growth strategies to drive user acquisition, retention, and revenue growth for the company's online marketplace.
• Collaborate with cross-functional teams to identify opportunities for improvement and implement changes that enhance customer experience.
• Analyze data to measure campaign effectiveness and optimize performance marketing efforts accordingly.
• Stay up-to-date with industry trends and best practices in growth marketing to continuously improve strategies.

Job Requirements :

• 2-10 years of experience in growth strategy or a related field (e.g., product management).
• Strong understanding of e-commerce platforms, including Shopify's APIs and integrations.
• Proven track record of developing successful growth marketing campaigns using various channels (SEO/SEM, social media, email).
• Experience working with analytics tools such as Google Analytics to measure campaign performance.