Merchandising Digital Merchandising Analyst

TCS is hiring for Digital Merchandising Analyst role !!

Roles- Analyst, SME, Team Lead & Delivery Manager.

Please share your resume at [email removed]

Industry - Retail

Experience - 1- 15 Years

Qualification - Minimum 15 years of regular, full-time education (10 + 2 + 3)

Shift- Rotational 24/7

Job Description for Analyst-

The Digital Merchandising Analyst is responsible for managing online product catalog, digital content, pricing, promotions, and product visibility across eCommerce platforms. The role focuses on enhancing customer experience, driving online sales, and ensuring product information accuracy through data-driven merchandising strategies.

Key Responsibilities

• Manage online product catalogs, including SKU setup, product categorization, taxonomy, and hierarchy maintenance.
• Create and maintain accurate product content, including descriptions, images, specifications, ingredients, and attributes.
• Execute pricing and promotional updates in line with approved business and marketing strategies.
• Monitor product visibility across search, category pages, and recommendation modules, and optimize placement to drive sales and engagement.
• Support website merchandising activities, including banners, featured products, category pages, navigation, and promotional campaigns.
• Perform catalog audits and resolve product, pricing, content, and data quality issues.
• Conduct A/B testing and analyze results to improve digital merchandising performance.
• Ensure alignment between online product availability, inventory levels, and fulfillment capabilities.
• Track and report key digital commerce KPIs, providing insights and recommendations for improvement.
• Collaborate with merchandising, marketing, eCommerce, and operations teams to support business objectives.

Job Description for DM-

Own end-to-end delivery, governance, and strategic execution of digital merchandising services. Drive business growth through optimized product discoverability, content quality, pricing execution, customer experience, and operational excellence across Kroger's digital channels.

Key Responsibilities

• Lead end-to-end Digital Merchandising delivery across catalog management, product content, pricing, promotions, and online merchandising operations.
• Define operational governance, service delivery standards, and performance frameworks aligned with business objectives.
• Own client and stakeholder relationships, providing strategic recommendations on digital commerce performance.
• Drive optimization initiatives to improve product discoverability, conversion rates, customer experience, and online sales.
• Oversee KPI performance including traffic, conversion, content quality, search effectiveness, promotion success, and operational SLAs.
• Sponsor large-scale transformation initiatives involving automation, analytics, process standardization, and platform enhancements.
• Ensure governance over pricing updates, content accuracy, inventory alignment, and digital execution.
• Lead risk management, escalation handling, compliance adherence, and delivery reviews.
• Manage resource planning, financial performance, capacity management, and operational budgets.
• Build high-performing teams through capability development, succession planning, and talent management.