CHENNAI · FULLTIME
Marketing Tech Manager

Cognizant
Chennai · onsite · Posted 2d ago
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Section · 01
About this role
We're Hiring: MarTech Platform
Join Cognizant Moment and help organizations transform customer experiences through cutting-edge Marketing Technology, Customer Data, Analytics, Personalization, and Journey Orchestration solutions.
What You'll Do
- Act as a platform SME for MarTech consulting, solutioning, and delivery advisory.
- Design and guide customer data, analytics, personalization, experimentation, marketing automation, and customer journey solutions.
- Lead client workshops, assessments, solution discussions, and platform deep dives.
- Support RFPs/RFIs, proposals, estimations, demos, and proof-of-concepts.
- Define integration strategies across CRM, CMS, Commerce, Service, and Enterprise Data Platforms.
- Mentor teams and contribute to reusable accelerators, reference architectures, and best practices.
Experience in one or more of the following areas:
- Customer Data Platforms: Adobe Experience Platform, Salesforce Data Cloud, Segment, Tealium, mParticle, Treasure Data
- Journey Orchestration: Adobe Journey Optimizer, Salesforce Marketing Cloud, Braze, Iterable, MoEngage, Oracle Responsys
- Digital Analytics: Adobe Analytics, GA4, Customer Journey Analytics
- Product Analytics: Amplitude, Mixpanel, Heap
- Personalization & Experimentation: Adobe Target, Optimizely, Dynamic Yield
- Marketing Automation: Marketo, HubSpot, Eloqua, Salesforce Marketing Cloud
Experience in MarTech, Customer Data, Analytics, or Digital Marketing Platforms
Minimum 5 years of deep expertise in a MarTech platform or solution area
Strong understanding of identity, consent, segmentation, activation, measurement, and integrations
Experience working with marketing, data, technology, privacy, and security stakeholders
Strong client-facing consulting and solutioning capabilities
Interested candidates can apply or connect with us to explore this opportunity.
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Section · 02
Skills
Section · Company
About Cognizant

Cognizant
IT Services & Consulting
241.5k+
employees
1994
32 years old
Teaneck. New Jersey.
United States (USA)
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Culture
3.5
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2.9
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3.6
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