Marketing Strategy and Analytics Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Marketing Strategy and Analytics Manager based in India.

This role offers the opportunity to shape marketing strategy through advanced analytics, data-driven insights, and measurable business impact. You will partner with global marketing leaders to transform complex data into actionable recommendations that influence investment decisions, campaign performance, and growth strategies. The position combines analytical depth, business partnership, and storytelling, making it ideal for someone who enjoys bridging data science with real-world marketing outcomes. You will work across regional and global teams, collaborating with analytics experts, marketers, and business stakeholders. The role provides the chance to apply marketing measurement techniques, including Media Mix Modeling, experimentation, and funnel analytics, in a fast-moving technology environment. You will help build scalable analytics solutions that improve decision-making and optimize customer acquisition and engagement.

Accountabilities:: As a Marketing Strategy and Analytics Manager, you will own high-impact analytics initiatives that guide marketing investments and improve business performance. You will combine technical expertise, strategic thinking, and stakeholder management to deliver insights that drive measurable outcomes.

Act as a trusted analytics partner for marketing leadership by translating business questions into data-driven strategies and recommendations.

Conduct end-to-end analyses across marketing funnels, campaign performance, channel effectiveness, and return on investment.

Apply and interpret Media Mix Modeling outputs, including scenario analysis and regional adaptations, to support strategic decisions.

Partner with data science teams to refine modeling approaches, validate assumptions, and prioritize impactful analytical opportunities.

Build incremental measurement solutions such as experimentation frameworks, geo-lift testing, channel diagnostics, and performance analyses.

Develop scalable analytics tools, dashboards, and workflows using Python, SQL, and modern data practices.

Create executive-ready presentations and communicate complex analytical findings clearly to technical and non-technical stakeholders.

Collaborate with regional teams to ensure consistent measurement approaches and insights across markets.

Stay informed on marketing analytics trends, AI applications, measurement methodologies, and emerging technologies.

Requirements:

The ideal candidate combines strong marketing analytics expertise with technical proficiency, business judgment, and the ability to influence senior stakeholders. You should have experience turning complex data into strategic recommendations and working across multidisciplinary teams.

6+ years of experience in marketing analytics, business intelligence, data science, or a related analytical field with proven business impact.

Strong proficiency in Python and SQL, with experience analyzing large and complex marketing datasets.

Hands-on understanding of Media Mix Modeling concepts and experience working with MMM frameworks, tools, or comparable econometric approaches.

Solid knowledge of statistics, regression analysis, experimentation methods, A/B testing, and incrementality measurement.

Experience partnering with senior stakeholders across Marketing, Sales, Finance, Product, or similar business functions.

Strong storytelling and communication skills, with the ability to present insights effectively to executive audiences.

Understanding of digital and traditional marketing channels, customer funnels, and B2B or B2C marketing strategies.

Experience building analytics solutions, dashboards, or reusable data tools.

Ability to work independently, manage ambiguity, and prioritize initiatives in a fast-paced environment.

Experience with global teams, consulting environments, agencies, or marketing technology is a plus.

Exposure to AI products, including LLM applications, copilots, RAG systems, or workflow automation tools, is beneficial.

Benefits:

Competitive compensation package aligned with market standards.

Remote-first working environment with flexibility across eligible locations in India.

Healthcare benefits and wellness support programs.

Generous paid time off, parental leave, and employee well-being benefits.

Retirement savings support and additional location-based benefits.

Opportunity to collaborate with global teams and work on impactful technology solutions.

Continuous learning and career development opportunities.

A culture that encourages innovation, ownership, and experimentation.

Opportunities to contribute to community initiatives through volunteering and donation programs.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1