Marketing Specialist
Topia Med Tech Private Limited · Vadodara · onsite · Posted 63d ago
About a minute. You'll make an account on the way through.
About this role
Job Description
Position name: Project Executive-- FibriArt- Wearable ECG Patch
Purpose:
Support the global marketing and branding initiatives for FibriArt, A smart medical device designed to capture medical-grade ECG readings directly on your smartphone.
Drive day-to-day campaign execution, content creation, and brand visibility across digital and offline channels in India and international markets.
Key Responsibilities:
1. Branding & Communication
- Implement brand identity and ensure consistent messaging across all platforms.
- Support creation of brochures, presentations, explainer videos, and digital creatives.
2. Digital Marketing & Lead Generation
- Manage daily operations of digital campaigns (LinkedIn Ads, Google Ads, email).
- Track analytics and report performance metrics.
3. Content & PR Support
- Draft short-form content: blogs, posts, product updates, email newsletters.
- Coordinate with PR agency for press releases and media outreach.
4. Event & Webinar Coordination
- Support logistics and promotion for medical conferences.
- Prepare event collaterals and handle booth coordination when required.
5. Market Research & Competitor Tracking
- Monitor trends in AI healthcare and neuroimaging markets.
6. Cross-Functional Coordination
- Liaise with Product, Sales, and Clinical teams to align messaging.
- Ensure regulatory and scientific accuracy in all marketing content.
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