Marketing Programs Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Marketing Programs Manager based in United States.

This role offers the opportunity to lead impactful marketing programs that connect strategy, execution, and measurable outcomes in a service-focused environment. You will manage end-to-end campaign initiatives, coordinating teams, assets, timelines, and reporting to ensure successful delivery. The position combines project management, digital marketing expertise, analytics, and cross-functional collaboration to drive program performance. You will partner with internal teams and external stakeholders to develop effective execution strategies and improve customer experiences. This role is ideal for a proactive marketer who enjoys solving complex challenges, optimizing processes, and delivering results. You will contribute to innovative marketing initiatives while helping teams scale programs through data-driven insights and operational excellence.

Accountabilities:: The Marketing Programs Manager will oversee the planning, implementation, and optimization of marketing campaigns and programs. This role requires strong organizational skills, strategic thinking, and the ability to collaborate across multiple teams to deliver successful initiatives.

Manage the execution of client campaigns and marketing programs from planning through post-launch reporting.

Partner with account management teams and clients to align campaign objectives, strategies, timelines, and deliverables.

Develop detailed execution plans, project schedules, and implementation roadmaps to ensure successful program delivery.

Coordinate cross-functional teams across marketing, operations, product, and business functions to align resources and priorities.

Manage campaign assets, inventory, and operational requirements to support smooth program launches.

Support content strategy development and coordinate marketing materials for client and partner initiatives.

Maintain proactive communication with internal stakeholders and support client-facing interactions when needed.

Identify project risks, challenges, and opportunities while providing recommendations and solutions.

Ensure reporting accuracy, timely delivery of campaign performance insights, and ongoing optimization opportunities.

Conduct post-implementation reviews to capture learnings and improve future processes.

Use historical performance data and metrics to establish benchmarks and guide tactical improvements.

Lead projects and support additional strategic initiatives as needed.

Requirements:

The ideal candidate is a highly organized marketing professional with strong program management experience and the ability to balance strategic thinking with operational execution. They should be comfortable managing multiple priorities, interpreting data, and collaborating with diverse stakeholders.

Bachelor’s degree required.

3+ years of relevant experience in marketing, program management, digital marketing, or related fields.

Experience in healthcare, digital health, or service-oriented industries is preferred.

Strong project and program management skills, with the ability to manage multiple initiatives simultaneously.

Proven experience developing and executing digital marketing programs and campaigns.

Ability to think strategically while applying creativity, data, and best practices to improve user experiences.

Strong analytical skills with the ability to interpret performance metrics and make data-driven recommendations.

Excellent communication, presentation, and stakeholder management skills.

Strong organizational skills with attention to detail and the ability to manage competing deadlines.

Self-motivated mindset with the ability to make informed decisions in fast-moving environments.

Strong problem-solving abilities and a results-oriented approach.

Ability to collaborate effectively with cross-functional teams and inspire alignment around shared goals.

Commitment to continuous learning and staying current with marketing, healthcare, and industry trends.

Benefits:

Competitive annual salary range of $69,900 - $94,400 , based on experience, qualifications, and relevant skills.

Remote work flexibility.

Comprehensive medical, dental, and vision insurance coverage.

Employer-paid basic life insurance and accidental death & dismemberment coverage.

Voluntary life insurance options for employees and dependents.

Health care and dependent care flexible spending accounts.

401(k) retirement savings plan with company match.

Paid time off and paid parental leave.

Short-term and long-term disability benefits.

Tuition reimbursement opportunities.

Employee discounts across retail, hospitality, food, travel, and other services.

Opportunity to contribute to meaningful healthcare-focused marketing initiatives.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1