Marketing & PR Manager - Luxury Brand Strategy

Marketing & PR Manager Luxury Brand Strategy

Company: Asian Skies Aviation Pvt. Ltd. AeroControl Groups India Entity
Location: Thiruvananthapuram, Kerala, India
Job type: Full-time, on-site
Experience: 8 to 15 years
Benefits: Health insurance

About us

Asian Skies Aviation Pvt. Ltd. is the India entity of AeroControl Group, a Dubai-headquartered aviation services company providing global trip support and private charter solutions.

We serve high-net-worth individuals, corporate clients and international aviation businesses that expect exceptional service, discretion and attention to detail.

We are hiring a Marketing & PR Manager for our office in Thiruvananthapuram, Kerala, to lead our marketing team and strengthen the Groups brand presence internationally.

About the role

We are looking for a strategic marketing leader with experience managing luxury or premium brands. You will develop our marketing strategy, strengthen our brand positioning and create campaigns that connect with high-end customers.

You will lead a team of Graphic Designers, Digital Marketing Executives and Content Creators, providing clear direction and ensuring consistently high-quality work.

Key responsibilities

• Develop and execute marketing, branding and PR strategies aligned with the companys growth plans.
• Strengthen AeroControls positioning as a trusted premium aviation services brand.
• Create targeted campaigns for high-net-worth individuals, corporate decision-makers and international aviation clients.
• Lead and mentor the marketing team, setting clear goals, priorities and deadlines.
• Guide and review designs, videos, written content and campaigns to ensure a premium and consistent brand image.
• Oversee branding across websites, social media, presentations, brochures and corporate communications.
• Manage digital marketing activities, including SEO, paid advertising, email marketing and social media.
• Work with sales and business development teams to generate qualified enquiries and support customer engagement.
• Manage PR, media relationships, brand partnerships and participation in industry events.
• Study customer expectations, market trends and competitors to identify growth opportunities.
• Manage marketing budgets, agencies and vendors.
• Measure campaign performance, lead quality and return on marketing spend, and present results to management.

Requirements

• 8 to 5 years of experience in marketing, branding, communications or PR.
• Proven experience managing luxury or premium brands and communicating with high-end customers.
• Experience managing Graphic Designers, Digital Marketing Executives and Content Creators.
• A strong track record of developing marketing strategies and delivering measurable results.
• Strong understanding of brand positioning, creative direction and storytelling.
• Good knowledge of digital marketing, SEO, paid campaigns and analytics.
• Excellent written and spoken English, presentation skills and attention to detail.
• Ability to turn strategic plans into well-executed campaigns.
• A bachelors degree in Marketing, Communications, Business or a related field. An MBA or relevant postgraduate qualification is an advantage.
• An aviation background is a plus.
• Willingness to work on-site in Thiruvananthapuram, Kerala.

Candidates with experience in luxury hospitality, premium travel, luxury automotive and other high-end service sectors are encouraged to apply.

What we offer

• Health insurance.
• The opportunity to lead a creative marketing team.
• Ownership of brand strategy and marketing initiatives.
• Exposure to international markets and premium customer segments.

How to apply

Apply through Naukri with your updated CV and examples of brands or campaigns you have managed. Please highlight your luxury brand experience, team management responsibilities and key achievements.