Marketing Operations Specialist

Job Summary

See yourself at Twilio

Join the team as Twilio's next Marketing Operations Specialist

About the job

This position is needed to oversee the planning, execution, and optimization of campaign operational requests. Reporting to the Manager, Marketing Campaign Operations, this role will be the operational backbone of our campaign initiatives.

Responsibilities

In this role, you'll:

• Collaborate with stakeholders to develop campaign strategies, timelines, and objectives
• Build, test and execute marketing campaigns across various platforms
• Prioritize, track and document campaign request updates via project management software (Jira)
• Optimize internal processes to improve efficiency and reduce bottlenecks
• Resolve roadblocks and issues as needed to meet campaign goals

Qualifications

Twilio values diverse experiences from all kinds of industries, and we encourage everyone who meets the required qualifications to apply. If your career is just starting or hasnt followed a traditional path, dont let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!

Required:

• Bachelors degree in Marketing, Business, Communications, or a related field
• 3-5 years of experience in campaign operations, marketing operations, or project management
• Experience building automated and complex campaign programs from inception to completion (e.g., lead nurtures, customer lifecycle nurtures, audience segmentation, workflow automations)
• 2+ years of experience leveraging Marketo
• Proven ability to manage multiple projects simultaneously in a fast paced environment

Desired:

• Excellent written and verbal communication skills
• Relevant certifications such as Marketo Certified Expert
• Proficiency with project management tools (e.g., Jira, Airtable, Asana)

Location

Remote; based in India.

Travel

We may require travel occasionally to participate in project or team in-person meetings.

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