PUNE · FULLTIME
Marketing Operations & Event Specialist
Gruve
Pune · onsite · Posted 12d ago
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Section · 01
About this role
- Plan and execute regional events, executive roundtables, webinars, trade shows and partner marketing activities.
- Manage events end to end, including venues, vendors, registrations, speaker logistics, promotion and post-event reporting.
- Work with sales, partner and practice teams to maximise event ROI, making sure every event has clear goals and a follow-up plan.
- Represent the brand on-site at events, coordinating booth setup, attendee experience and partner engagement.
- Own event budgets, timelines and project plans, and track event-generated leads and pipeline contribution.
- Own day-to-day administration of HubSpot.
- Build and manage email campaigns, nurture journeys, landing pages, forms, workflows and lead scoring.
- Maintain CRM hygiene and marketing databases, and coordinate lead routing and sales follow-up.
- Document processes and best practices so the platform stays clean, scalable and easy for others to use.
- Support campaign attribution and produce marketing dashboards and performance reports.
- Design marketing assets such as event collateral, social media creatives, infographics, email graphics, presentation decks, case studies and digital ads.
- Ensure brand consistency across every touchpoint, from a single social post to a full trade show booth.
- Partner with content and digital teams on campaign assets, and support executive presentations and customer-facing materials.
- Coordinate the execution of integrated marketing campaigns across email, social, events and paid channels.
- Create and schedule social media content, and develop creatives for paid media.
- Work with external agencies and internal stakeholders, tracking and optimising campaign performance.
- Coordinate website updates, landing page publishing and blog posts.
- Work with subject matter experts to gather content, and maintain content repositories and resource libraries.
- Support SEO and website optimisation projects to improve visibility and lead conversion.
- Manage weekly newsletters and internal communications.
- Track project timelines and deliverables, and facilitate collaboration across IMEA and global teams.
- Marketing Operations: HubSpot (mandatory, hands-on admin experience), CRM management, email automation, marketing analytics and lead lifecycle management.
- Creative & Design: Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva and PowerPoint design. Figma is preferred.
- Event Management: Event planning and logistics, vendor management, budget management and project coordination.
- Digital Marketing: Social media management, content marketing, landing page creation and campaign execution.
- 4-6 years of B2B technology marketing experience.
- Background in cybersecurity, AI, cloud, infrastructure or enterprise technology.
- Experience supporting regional field marketing programs.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
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Section · 02
Skills
Section · Company
About Gruve
Gruve
IT Services & Consulting
301
employees
2024
2 years old
Redwood City, California
US
About
About the Company
Gruve is an innovative Software Services startup dedicated to empowering Enterprise Customers in managing their Data Life Cycle. We specialize in Cyber Security, Customer Experience, Infrastructure, and advanced technologies such as Machine Learning and Artificial Intelligence. Our mission is to assist our customers in their business strategies utilizing their data to make more intelligent decisions. As a well-funded early-stage startup, Gruve offers a dynamic environment with strong customer and partner networks, perfect for fresh graduates looking to kickstart their careers in technology and service delivery.
Why Gruve
At Gruve, we foster a culture of innovation, collaboration, and continuous learning. We are committed to building a diverse and inclusive workplace where everyone, including fresh graduates, can thrive and contribute their best work. If you're passionate about technology and eager to make an impact, we'd love to hear from you.
Industries
Employee ratings
36 reviews
Culture
3.5
Career growth
3.5
Work-life
3.6
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