Marketing Operations & Coordination Manager

NVT Quality Lifestyle is seeking a Marketing Operations & Coordination Manager to ensure disciplined, high-quality execution of all marketing initiatives across the real estate group and the in-house Design Studio. This role is coordination-led and execution-focused, responsible for aligning brand, digital, content, video, PR agencies, the Design Studio, and performance marketing partners to deliver marketing outputs that reflect NVTs quality-first philosophy.

In addition to execution coordination, the role includes structured review of digital campaigns and lead performance to ensure marketing efforts are aligned with business objectives.

Key Responsibilities:

1. Marketing Planning & Calendar Management

• Prepare and manage detailed monthly, quarterly, and project-wise marketing calendars.
• Integrate real estate marketing, brand campaigns, digital initiatives, PR activities, Design Studio outputs, and performance marketing into a unified calendar.
• Track milestones, dependencies, and approval checkpoints.

2. Agency, Design Studio & Performance Marketing Coordination

• Act as the single point of coordination for:

Brand agencies

Digital and performance marketing agencies

Content writers

Video and photography teams

PR and media agencies

Internal Design Studio

• Translate approved plans into clear briefs, timelines, KPIs, and deliverables.
• Ensure alignment between external agencies, performance teams, and internal design teams.

3. Content, Video & Design Coordination

• Coordinate creation of:

Blogs, articles, brochures, presentations, and website content

Social media content and campaign creatives

Project walkthrough videos, interviews, testimonials, and milestone videos

Design Studio outputs including visual assets, layouts, and brand collateral

• Coordinate shoots, site visits, and studio sessions including scheduling, scripting, and approvals.
• Ensure all content, videos, and designs align with brand guidelines and project positioning.

4. Digital Campaign & Lead Review

• Review performance of digital campaigns across platforms (search, social, display).
• Track lead volumes, lead quality indicators, and funnel movement in coordination with Sales and CRM teams.
• Conduct regular reviews with digital agencies to assess campaign effectiveness.
• Highlight gaps, inefficiencies, or misalignment between campaign objectives and lead outcomes.
• Support optimization discussions without direct hands-on campaign execution.

5. Review & Quality Control

• Review all creatives, content, videos, design outputs, and digital assets for:

Brand consistency

Accuracy and clarity

Quality of presentation

Compliance with internal and regulatory guidelines

• Coordinate feedback, revisions, and final approvals.
• Ensure only approved materials are released across channels.

6. Cross-Functional Alignment

• Work closely with Sales and CRM teams to align campaigns with lead generation, site visits, and customer engagement.
• Coordinate with Projects and Planning teams for milestone communication and on-site branding.
• Align with the Design Studio on priorities, capacity planning, and timelines.
• Support leadership with execution clarity and structured updates.

7. Execution Tracking, Reporting & Governance

• Track execution against approved calendars, scopes, budgets, and performance benchmarks.
• Identify risks, delays, quality gaps, or performance issues early and drive resolution.
• Prepare weekly and monthly execution and performance status reports.
• Ensure discipline in execution and prevent unapproved or ad-hoc marketing releases.

Candidate Profile:

Experience & Background

• 5 - 10 years of experience in real estate marketing, marketing operations, or agency coordination.
• Strong experience coordinating content creation, video production, design workflows, and digital campaigns.
• Prior experience working with in-house design teams and multiple external agencies is essential.
• Exposure to premium or quality-led brands preferred.

Skills & Competencies

• Strong project and stakeholder management skills.
• Ability to manage multiple timelines and priorities simultaneously.
• Understanding of digital performance metrics, lead funnels, and CRM coordination.
• Good understanding of brand, content, video, PR, and design workflows.
• Strong written and verbal communication skills.
• High attention to detail, ownership mindset, and execution focus.

Success Metrics:

• On-time execution of integrated marketing calendars.
• Quality and consistency of marketing and design outputs.
• Effectiveness and relevance of digital campaigns and lead outcomes.
• Smooth coordination across agencies, Design Studio, Sales, and CRM.
• Reduced rework, delays, and last-minute escalations.