Marketing Operations & Administrative Assistant

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

 

Our client is a private equity firm focused on partnering with and growing founder-led businesses across a diverse range of industries. Their marketing team supports both firm-level initiatives and portfolio company growth efforts, requiring strong operational discipline, organized systems, and efficient execution. As the firm continues to expand its marketing and business development efforts, they are seeking a Marketing Operations & Administrative Assistant to help maintain marketing infrastructure, support CRM operations, coordinate campaigns, and ensure day-to-day administrative processes run efficiently. This role is ideal for a highly organized professional who enjoys managing systems, supporting workflows, and helping teams operate at a high level of efficiency.

ROLE OVERVIEW

The Marketing Operations & Administrative Assistant will be responsible for supporting marketing operations, CRM administration, campaign coordination, reporting, list development, and administrative workflows. The Marketing Operations & Administrative Assistant will help maintain marketing systems, manage data quality, coordinate campaign execution, support business development initiatives, and provide operational support that enables leadership to focus on higher-impact strategic priorities. This role is ideal for a detail-oriented professional who thrives in process-driven environments and enjoys supporting multiple teams and workflows simultaneously.

LOCATION

Fully Remote | 9:00 AM - 5:00 PM EST

KEY RESPONSIBILITIES

MARKETING OPERATIONS & CRM MANAGEMENT

• Maintain and organize HubSpot CRM data and workflows.

• Manage contact imports, list segmentation, tagging, and data cleanup.

• Support lead tracking and routing processes.

• Ensure marketing-generated leads are accurately categorized and logged.

• Pull and organize marketing and pipeline reports.

• Maintain campaign tracking consistency across systems.

• Support CRM integration initiatives and data management activities.

MARKETING INFRASTRUCTURE SUPPORT

• Assist with landing page setup and updates.

• Build and format email campaigns.

• Upload and organize creative assets.

• Maintain content libraries and collateral repositories.

• Support integrations between CRM systems and related data sources.

• Help ensure marketing systems remain organized and operational.

CAMPAIGN & CONTENT COORDINATION

• Schedule and coordinate social media publishing activities.

• Manage recurring content workflows and campaign execution tasks.

• Support campaign launches across LinkedIn, Meta, Google, and email marketing channels.

• Coordinate approvals and publishing timelines.

• Monitor campaign deliverables and execution schedules.

• Help ensure marketing initiatives are launched accurately and on time.

DESIGN & ASSET COORDINATION

• Coordinate inbound design requests.

• Manage revision workflows with graphic designers.

• Organize campaign assets and collateral deliverables.

• Support brand consistency across marketing materials.

• Help maintain asset organization and accessibility.

EVENT & BUSINESS DEVELOPMENT SUPPORT

• Assist with event logistics and coordination activities.

• Organize attendee lists and outreach tracking.

• Support business development collateral distribution.

• Maintain supporting documentation related to event and business development initiatives.

DATA OPERATIONS & REPORTING

• Build and maintain target lists using ZoomInfo, LinkedIn, SPS, and related tools.

• Support audience segmentation and list enrichment initiatives.

• Assist with audience uploads and database maintenance.

• Pull recurring marketing and pipeline reports.

• Organize intermediary coverage reports.

• Maintain visibility into marketing-generated pipeline activity.

ADMINISTRATIVE & ORGANIZATIONAL SUPPORT

• Coordinate calendars and scheduling activities.

• Assist with inbox management and follow-up organization.

• Coordinate internal meetings and administrative workflows.

• Manage inbound requests and task prioritization.

• Support structured operating rhythms across marketing, business development, and commercial initiatives.

• Ensure approvals, deliverables, and follow-up activities move forward efficiently.

QUALIFICATIONS EXPERIENCE

• Experience supporting marketing operations, marketing coordination, administrative support, business development support, or related operational functions.

• Experience working with HubSpot or similar CRM platforms.

• Experience managing data, contact records, list segmentation, or CRM administration activities.

• Experience supporting campaign execution and marketing operations workflows.

• Experience coordinating projects, approvals, timelines, or deliverables.

• Experience working with marketing reports, pipeline reporting, or business reporting processes.

• Experience supporting administrative functions such as scheduling, coordination, and workflow management.

• Experience using ZoomInfo, LinkedIn, or similar research and list-building tools is preferred.

QUALIFICATIONS SKILLS

• Strong organizational and project coordination skills.

• Strong attention to detail and process management capabilities.

• Strong CRM administration and data management abilities.

• Strong documentation and workflow management skills.

• Ability to manage multiple projects and priorities simultaneously.

• Ability to maintain data accuracy and operational consistency.

• Strong reporting and information organization capabilities.

• Ability to coordinate across multiple stakeholders and departments.

• Highly proactive and process-oriented mindset.

• Ability to identify operational efficiencies and process improvements.

WHAT SUCCESS LOOKS LIKE

• CRM records, workflows, and marketing systems remain accurate and organized.

• Marketing campaigns are coordinated and launched efficiently.

• Reporting provides clear visibility into marketing and pipeline performance.

• Marketing and business development workflows operate smoothly and consistently.

• Administrative activities, approvals, and follow-ups are completed on time.

• Leadership is able to focus on strategic priorities rather than operational maintenance.

• Marketing infrastructure effectively supports pipeline growth and business development efforts.

OPPORTUNITY

This is an opportunity to play a key operational role within a growing private equity organization. The Marketing Operations & Administrative Assistant will help strengthen marketing infrastructure, improve CRM operations, support business development initiatives, and create operational leverage for leadership. This role offers meaningful exposure to marketing operations, CRM administration, campaign execution, business development support, and organizational operations while contributing directly to the firm's growth objectives.

APPLICATION PROCESS:

TO BE CONSIDERED FOR THIS ROLE THESE STEPS NEED TO BE FOLLOWED:

• Fill in the application form

• Record a video showcasing your skill sets