Marketing Manager

Job Description:

Muthoot Mercantile Limited is seeking an experienced and result-oriented Marketing Manager to develop and execute marketing strategies that support business growth, customer acquisition, lead generation, and brand visibility. The candidate should have experience in marketing campaign management, market research, digital marketing, and coordination with sales teams.

Key Responsibilities:

• Develop and implement marketing strategies aligned with business objectives.
• Plan and execute digital, social media, and offline marketing campaigns.
• Generate business leads and support customer acquisition initiatives.
• Conduct market research and competitor analysis to identify growth opportunities.
• Coordinate with regional teams to implement marketing activities across locations.
• Manage brand promotions, advertising campaigns, and marketing materials.
• Monitor campaign performance and prepare marketing MIS reports.
• Manage marketing budgets and coordinate with advertising agencies and vendors.
• Analyse customer behaviour, market trends, and campaign effectiveness.
• Work closely with sales teams to improve product awareness and business performance.