Marketing Manager
UltraTech Cement · Mumbai · onsite · Posted 24d ago
Undisclosed3–8 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
- Develop and execute annual category marketing and Go-To-Market (GTM) plans.
- Translate customer insights and value propositions into effective market activation strategies.
- Drive GTM rollout across channels through coordination with internal and external stakeholders.
- Lead packaging development and refresh projects, ensuring legal and technical compliance.
- Plan and execute ATL, BTL, and brand-building initiatives to support product launches.
- Monitor marketing budgets, track campaign effectiveness, and optimize ROI.
- Develop marketing collaterals by collaborating with agencies, vendors, and cross-functional teams.
- Track competitor activities, market trends, and share key insights with stakeholders.
- Drive digital marketing initiatives, including content development, website engagement, and media campaigns.
- Define and monitor campaign KPIs to improve customer reach, engagement, and conversion.
- Pilot and scale innovative media platforms and activation programs based on performance and business impact.
Sourced from naukri
Skills
Marketing ManagementMarketing StrategyMarketing Campaigns
About UltraTech Cement
UltraTech Cement
Building Material
27.9k+
employees
1983
43 years old
Mumbai, Maharashtra
India
About
UltraTech Cement is among India's No. 1 Cement companies that have been providing quality cement for over decades. UltraTech offers cement, building materials, home building solutions and more.
Industries
Building MaterialPowerEngineering & Construction
Employee ratings
9,443 reviews
4.2/ 5
Culture
3.9
Career growth
3.5
Work-life
3.8
Employees rate it well for
Work Culture702Work Life Balance617Salary595Job Security539Career Growth435
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