Marketing Manager

Position Opening: Marketing Manager

Experience: 3 to 8 years.
Location: Kolkata

Academic Qualification required:
MBA in marketing/Diploma/Any Graduate

Role & responsibilities

• B2B Selling to OEMs:

• Develop and maintain strong relationships with OEM clients.
• Identify and target potential OEM customers to generate new business opportunities.
• Present and demonstrate products or services to OEM clients, addressing their specific needs and requirements.

• Customer Handling:

• Manage and nurture existing customer relationships to ensure satisfaction and repeat business.
• Handle customer inquiries and resolve any issues promptly and effectively.
• Provide exceptional customer service, ensuring a positive experience for all clients.

• CRM System Proficiency:

• Utilize CRM systems to manage customer information, track sales activities, and analyze sales data.
• Maintain accurate and up-to-date records of all customer interactions and transactions.
• Generate reports and insights from the CRM system to support sales strategies and decision-making.

• Email Correspondence and Internet Savvy:

• Conduct professional and effective email correspondence with clients.
• Use the internet and digital tools to research and identify potential customers, market trends, and competitor activities.
• Leverage online platforms for lead generation and sales promotion.

• Client Conversion and Analytical Skills:

• Develop and implement strategies to convert leads into clients.
• Analyze sales data and customer feedback to refine sales approaches and improve conversion rates.
• Utilize analytical skills to identify market opportunities and optimize sales performance.
• Lead Generation

Required Skills and Qualifications

• Proven experience in B2B sales, preferably with OEM clients.
• Excellent customer handling and relationship management skills.
• Pleasant personality with strong interpersonal skills.
• Fluency in English, both written and verbal.
• Proficiency in operating CRM systems.
• Strong email correspondence skills.
• Internet savvy with the ability to use online tools for sales activities.
• Demonstrated ability to convert leads into clients.
• Analytical mind with the ability to analyze sales data and develop strategic approaches.
• Bachelors degree in Business, Marketing, or a related field is preferred.

Preferred Attributes

• Experience in a similar role within a fast-paced environment.
• Additional certifications in sales or marketing.
• Strong problem-solving skills and the ability to work independently as well as part of a team.
• Excellent organizational and time-management skills.