Marketing Manager
Nvest Solution Private Limited · Mumbai · onsite · Posted 48d ago
Undisclosed8–12 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
Role & responsibilities
- Plan and execute B2B demand generation and integrated marketing campaigns across India, Southeast Asia, Middle East and Africa.
- Work closely with Sales teams to define Ideal Customer Profile, target accounts and generate marketing-sourced pipeline.
- Drive digital marketing across SEO/SEM, LinkedIn, paid media, email marketing and marketing automation.
- Conduct market & competitor research and develop region-specific GTM strategies, messaging and positioning.
- Create thought leadership content, case studies, whitepapers, solution briefs and sales enablement collateral.
- Plan and execute industry events, conferences, webinars, roundtables and partner marketing initiatives.
- Drive ABM campaigns for strategic accounts and support sales with RFP/RFI and pitch materials.
- Track leads, conversions, Cost Per Lead, campaign ROI and marketing pipeline using CRM/marketing automation tools, preferably Salesforce.
- Collaborate with Sales, Presales, Delivery and regional teams to align marketing initiatives with business objectives.
Sourced from naukri
Skills
Enterprise Software MarketingInsurTech MarketingContent MarketingGlobal marketingGtm StrategyAccount based marketingBrand StrategyB2B SaaS marketingInternational MarketingDigital MarketingProduct Marketing