Marketing Manager (Print Media Marketing)

Role & responsibilities

• Develop and execute offline marketing strategies for real estate projects.
• Plan and manage ATL & BTL marketing activities.
• Drive site-level marketing, project launches, property exhibitions and promotional events.
• Plan and execute OOH advertising, including hoardings, billboards, transit media and other outdoor campaigns.
• Manage print media, brochures, flyers, newspaper advertising and branding collaterals.
• Conduct ground-level activations, mall activities, corporate tie-ups and customer engagement programs.
• Coordinate with advertising agencies, media agencies, vendors and event partners.
• Manage marketing budgets, vendor negotiations and campaign ROI.
• Work closely with Sales, CRM and Channel Partner teams to generate quality leads and support sales targets.
• Track campaign performance, lead generation and conversion metrics.
• Ensure consistent project branding and visibility across offline touchpoints.
• Conduct market and competitor analysis to identify new marketing opportunities.
• Lead and manage the marketing team and external agencies/vendors.

Interested candidates can share their profiles on [email removed].