Marketing Lead

Role & responsibilities

• Expertise in SEO, SEM, email marketing, content marketing, and social media strategy.
• Strong analytical skills with experience using tools like Google Analytics, SEMrush, and social media insights platforms.
• Experience with paid advertising platforms (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
• Ability to develop and execute data-driven strategies to meet business goals.
• Strong understanding of web analytics, conversion optimization, and customer journey mapping.
• Proficient in marketing automation tools (e.g., HubSpot, Marketo) and CRM systems.
• Creative thinker with excellent content creation and copywriting skills.
• Strong communication and leadership skills, with the ability to manage teams and collaborate with cross-functional departments.
• Proven ability to manage budgets and deliver results on time and within budget

Mandatory Requirements
• Proven experience in digital marketing with a strong portfolio of successful campaigns.

• Expertise in SEO, SEM, email marketing, content marketing, and social media strategy.
• Strong analytical skills with experience using tools like Google Analytics, SEMrush, and social media insights platforms.
• Experience with paid advertising platforms (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
• Ability to develop and execute data-driven strategies to meet business goals.
• Strong understanding of web analytics, conversion optimization, and customer journey mapping.
• Proficient in marketing automation tools (e.g., HubSpot, Marketo) and CRM systems.
• Creative thinker with excellent content creation and copywriting skills.
• Strong communication and leadership skills, with the ability to manage teams and collaborate with cross-functional departments.
• Bachelors degree in Marketing, Business, or a related field (Master’s preferred).
• Experience in B2B or B2C marketing is a plus.
• Fluency in English (additional languages are a plus).
• Proven ability to manage budgets and deliver results on time and within budget