Marketing Intern

Department: Marketing

Employment Type: Internship - Full-time

Reporting To: Marketing Manager

Experience: Fresher

Role Objective

To support the marketing function by owning day-to-day marketing execution, coordination, and operational activities across campaigns, content, digital channels, events, and marketing communications, while leveraging AI tools to improve efficiency and bring fresh perspectives.

Key Responsibilities

• Maintain and update marketing trackers, calendars, timelines, and campaign status reports.
• Coordinate with designers, content teams, CSMs, Sales, and other internal stakeholders to ensure timely execution.
• Coordinate approvals, follow-ups, and task closures across marketing activities.
• Support the execution of marketing campaigns across relevant channels.
• Ensure all campaign assets and deliverables are ready ahead of launch.
• Coordinate content scheduling and publishing across LinkedIn, YouTube, Instagram, Meta, and other relevant platforms.
• Track social media and content performance and identify basic trends and insights.
• Maintain the content repository, marketing asset library, and shared documentation.
• Support content uploads, blogs, website updates, landing pages, and CMS-related activities.
• Support ongoing optimisation of LinkedIn, YouTube, Instagram, Meta, and other digital channels, including page information, metadata, tags, descriptions, and other relevant elements.
• Assist the design team with basic creative execution, iterations, and minor design edits using existing brand guidelines.
• Prepare clear briefs for designers and coordinate feedback and revisions.
• Assist with planning and coordination of offline marketing events, including event checklists, timelines, deliverables, and documentation.
• Coordinate with vendors, agencies, partners, and internal stakeholders for marketing activities.
• Support on-ground execution of marketing events.
• Manage post-event follow-ups, lead tracking, and coordination with CSM and Sales teams on lead status.
• Maintain marketing documentation, repositories, templates, and overall campaign hygiene.
• Use AI tools for research, idea generation, content support, and process efficiency.
• Identify opportunities to improve marketing processes, workflows, and execution efficiency.

Skills & Requirements

• 0-1 years of experience in marketing, preferably in B2B/technology marketing.
• Strong organisational, coordination, communication, and follow-up skills.
• Hands-on experience with marketing trackers, calendars, and execution workflows.
• Understanding of digital marketing, social media, campaigns, and content execution.
• Familiarity with LinkedIn, YouTube, Instagram, and Meta.
• Familiarity with AI tools for marketing, research, and productivity.
• Working knowledge of Canva; basic Adobe tools preferred.
• Basic understanding of website/CMS and digital content management.
• Strong attention to detail and ability to manage multiple tasks and stakeholders.
• Proactive, collaborative, and execution-oriented approach.

Success Indicators

• Timely and smooth execution of marketing initiatives.
• Effective coordination and closure of marketing activities.
• Improved campaign, content, event, and digital channel execution.
• Accurate and timely lead tracking and follow-ups.
• Strong marketing operational hygiene and documentation.
• Improved efficiency through effective use of AI and marketing tools.