Marketing Intern

We are looking for a Marketing Intern to join our marketing team. The intern will primarily support the influencer marketing and social media initiatives, helping the brand identify relevant creators, coordinate collaborations, track campaigns, and support day-to-day marketing activities.

This role is ideal for someone who is social-media savvy, creative, proactive, and interested in fashion, influencers, and digital marketing.

Key Responsibilities

• Identify and research relevant fashion, lifestyle, beauty, and content creators/influencers across Instagram and other social media platforms.
• Build and maintain an influencer database with details such as followers, engagement, category, location, contact details, and collaboration history.
• Support the team in shortlisting influencers based on campaign requirements and target audience.
• Coordinate with influencers for collaborations, product gifting, content requirements, timelines, and deliverables.
• Assist in managing influencer communication through email, WhatsApp, and social media.
• Track influencer campaign deliverables and ensure content is received and posted as per agreed timelines.
• Monitor influencer content and maintain records of campaign performance.
• Support in preparing campaign reports and basic performance analysis, including reach, engagement, views, and other relevant metrics.
• Stay updated on social media trends, emerging creators, viral content, and influencer trends.
• Assist in creating ideas for influencer campaigns, social media activations, and brand collaborations.
• Support the marketing team with other social media and digital marketing activities as required.
• Coordinate with internal teams for product dispatches, gifting, campaign requirements, and other influencer-related activities.

Skills & Competencies

• Strong interest in Influencer Marketing, Social Media, Fashion, and Digital Marketing.
• Good knowledge of Instagram and social media platforms.
• Good communication and interpersonal skills.
• Strong follow-up and coordination skills.
• Good research and organisational skills.
• Basic understanding of Excel/Google Sheets.
• Creative mindset with an ability to identify relevant content and influencers.
• Ability to manage multiple tasks and meet timelines.
• Proactive, energetic, and willing to learn.

Educational Qualification

• Pursuing or recently completed a degree/diploma in Marketing, Mass Communication, Fashion, Advertising, Media, or a related field.
• Freshers are welcome to apply.

What You Will Learn

• End-to-end Influencer Marketing
• Influencer identification and campaign planning
• Creator outreach and relationship management
• Social media campaign execution
• Campaign tracking and performance analysis
• Fashion and lifestyle brand marketing
• Digital marketing and social media trends