Marketing Executive

Roles and Responsibilities :

• Develop and execute product marketing strategies to drive sales growth in the consumer electronics & appliances industry.
• Collaborate with cross-functional teams to launch new products, manage product portfolios, and optimize marketing campaigns.
• Conduct market research to identify trends, opportunities, and competitor analysis to inform marketing decisions.
• Analyze sales data and customer feedback to measure campaign effectiveness and make data-driven recommendations for improvement.

Job Requirements :

• 2-8 years of experience in b2b or b2c marketing with a focus on consumer electronics & appliances.
• Strong understanding of B2B marketing principles and ability to apply them effectively in a fast-paced environment.
• Proven track record of developing successful product launches through effective field marketing initiatives.