Marketing Executive

We are looking for a commercially minded executive to help grow our business across the brand website while also supporting e-commerce marketplaces and quick-commerce platforms.

The role offers exposure to campaign planning, growth strategy, performance marketing, channel management and experimentation. Candidates from e-commerce or quick-commerce backgrounds are equally suitable. Prior D2C experience is an advantage but not mandatory.

Key Responsibilities

• Plan and execute campaigns across the brand website while also supporting Amazon and quick-commerce platforms
• Identify growth opportunities across acquisition, conversion, average order value and repeat purchase
• Develop channel strategies, promotional plans, offers and product bundles
• Coordinate with creative, performance marketing, platform and internal teams
• Monitor Meta, Google, Amazon and quick-commerce advertising performance
• Plan and evaluate A/B tests across creatives, landing pages and offers
• Manage Shopify updates, including products, collections, pricing, inventory and promotions
• Monitor listings, availability, pricing, ratings and reviews across online channels
• Analyse sales, traffic, advertising and conversion data to recommend improvements
• Prepare performance reports and coordinate with inventory, warehouse and logistics teams

Candidate Requirements

Skills

• Manage Quick Commerce platforms such as Blinkit, Zepto, Swiggy Instamart, etc.
• Track all POs, appointments, deliveries, cancellations, extensions, and pending POs.
• Monitor SKU availability, stock, sales, and platform performance.
• Plan and monitor Quick Commerce ad campaigns, ad spend, sales, and ROI/ROAS.
• Support new SKU/product launches and ensure timely platform listings.
• Hands-on ability to manage a Shopify website
• Ability to update products, collections, pricing, inventory and website content
• Strong working knowledge of Microsoft Excel or Google Sheets
• Ability to read dashboards, analyse data and prepare actionable reports
• Ability to coordinate with creative, media, technology and operations teams
• Basic ability to plan, execute and evaluate A/B tests
• Ability to identify problems across online customer journey
• Ability to manage multiple channels and projects simultaneously

Knowledge

• Understanding of the D2C customer journey, from advertisement to purchase and repeat order
• Working knowledge of Meta, Google, Amazon and quick-commerce advertising
• Basic understanding of performance marketing and conversion-rate optimisation
• Basic understanding of A/B testing and experimentation
• Understanding of website merchandising, promotions and landing pages
• Basic awareness of analytics, attribution, SEO and customer retention
• Understanding of inventory, order fulfilment, returns and logistics

Experience

• Graduate in any discipline
• Approximately 1 to 2 years of experience in digital marketing, D2C, quick commerce or e-commerce operations
• Hands-on experience managing or supporting a Shopify website is a plus
• Exposure to Meta, Google, Amazon or quick-commerce advertising platforms
• Experience using website, advertising or marketplace dashboards
• Experience with an FMCG or consumer brand is preferred but not mandatory

Temperament

• Commercially minded and focused on business results
• Analytical and comfortable working with numbers
• Curious about customer behaviour and campaign performance