Marketing Executive

Company Description Techno Fibre Industries is an ISO-certified manufacturer specializing in cables and conductors, with over 26 years of continuous operation in the industry. The company has built a strong reputation for quality, reliability, and compliance with international standards. Its long-standing presence offers team members exposure to established processes and a stable business environment. Techno Fibre Industries focuses on delivering durable, high-performance products to a diverse range of customers, creating opportunities for growth in technical and commercial roles.

Role Description This is a full-time, on-site Marketing Executive role based in Bhopal. The Marketing Executive will develop and implement marketing plans to promote the company's cable and conductor products, aligned with business objectives. Day-to-day responsibilities include conducting market research, analyzing customer and competitor data, coordinating sales and promotional activities, and supporting the sales team with marketing materials and campaigns. The role also involves maintaining regular communication with internal teams and clients, preparing reports on marketing performance, and contributing ideas to improve brand awareness and market reach.

Qualifications

• Candidates should possess skills in Market Planning and Marketing to create and execute effective marketing strategies.
• Candidates should possess skills in Market Research to gather, analyze, and interpret market and competitor information.
• Candidates should possess strong Communication skills to interact with customers, sales teams, and internal stakeholders.
• Candidates should possess Sales and Marketing skills to support lead generation, customer engagement, and revenue growth.
• Bachelor's degree in Marketing, Business Administration, or a related field is preferred.
• Ability to work on-site in Bhopal, manage multiple projects, and meet deadlines.
• Proficiency in MS Office and familiarity with basic marketing tools and Tally software is beneficial.
• Prior experience in industrial products, cables, or manufacturing sectors is an advantage but not mandatory.
• MBA is a plus.
• Experience in Export marketing is appreciated