Marketing Executive

Job Title: Marketing Executive

Company: Colombian Brew Coffee

Location: Pune (In-Office)

Job Type: Full-Time (No travel required)

Compensation: 4,00,000 7,00,000 per annum

Experience: 1–2 years

About Colombian Brew Coffee

Colombian Brew Coffee is a fast-growing, premium FMCG beverage brand known for its international-standard coffees and specialty offerings across major D2C marketplaces, retail channels, and institutional partnerships.

Role Overview

We are looking for an articulate, creative, and organized Marketing Executive to drive brand visibility and client engagement. This role centers on three core pillars: scaling our influencer collaboration pipeline, managing day-to-day social media presence, and coordinating fulfillment for select key accounts and gifting partners.

This is an inbound, strategy-execution, and brand-facing role—no cold calling or outbound hard selling involved.

Key Responsibilities

• Influencer Marketing & Collaborations:
  
• Identify, vet, and outreach to relevant creators, coffee enthusiasts, food bloggers, and lifestyle influencers.
• Coordinate end-to-end product sampling, barter campaigns, and paid creator deliverables.
• Track campaign deliverables, maintain collaboration logs, and measure ROI, engagement, and reach across influencer activations.

• Social Media & Community Engagement:
  
• Plan, coordinate, and execute the brand’s organic posting calendar across Instagram and other digital channels.
• Draft engaging captions, align with design/content requirements, and keep track of trending formats and coffee industry aesthetics.
• Monitor brand mentions, respond promptly to audience comments and direct messages, and maintain a polished, consistent brand voice.

• Key Account Management & Inbound Coordination:
  
• Serve as the point of contact for key gifting clients, cafes, and select B2B accounts.
• Handle incoming account inquiries, understand requirement specs, prepare quotes, and liaise with production/dispatch teams to ensure timely delivery.
• Foster ongoing relationships with accounts to ensure smooth repeat orders and brand consistency.

Candidate Profile & Requirements

• Experience: 1–2 years in digital marketing, social media handling, influencer outreach, or client relationship roles (preferably within D2C, food/beverage, or lifestyle brands).
• Communication Skills: Exceptional written and spoken English. Must be adept at writing engaging social copy, professional email communications, and creator pitches.
• Aptitude: High visual sensibility, deep familiarity with Instagram trends, strong organizational discipline, and a proactive attitude toward relationship building.
• Work Setup: Full-time, in-office role based in Pune (no field travel required).

What We Offer

• Fixed CTC of 4.0 – 7.0 LPA.
• Hands-on ownership across high-impact marketing funnels in an established, rapidly scaling coffee brand.
• Collaborative and creative work environment with clear growth pathways.