Marketing Executive

Job Title: Marketing Executive

Role Overview

Are you a high-energy, detail-oriented marketing professional looking to accelerate your career in the tech space

We are seeking a self-driven Marketing Executive with 1–2 years of general marketing experience, preferably in the IT services industry, to join our dynamic Solutions Marketing team. In this role, you will play a pivotal part in driving brand awareness and demand generation. This is a highly collaborative, hands-on role where you will support end-to-end marketing operations—focusing on marketing automation, database management, campaign execution, webinar coordination, short-form content creation and competitive intelligence.

If you are eager to learn, love optimizing processes, and thrive in a fast-paced environment, this is the perfect opportunity to grow your marketing career.

Key Responsibilities

• Marketing Automation:
• Own the execution and scheduling of email marketing campaigns from start to finish.
• Maintain database hygiene by regularly cleaning and segmenting email contact lists to ensure high deliverability and engagement.
• Conduct rigorous quality assurance (QA) and testing on all email templates prior to deployment.
• Campaign Operations & Analytics:
• Track, monitor, and report on core digital, email and campaign metrics
• Turn raw campaign data into actionable insights to help the team continuously optimize performance.
• End-to-End Webinar Support:
• Manage the setup of webinar landing pages and registration forms on our website.
• Conduct pre-event testing of webinar platforms and integration tools to ensure a seamless attendee experience.
• Oversee post-event tracking, data consolidation, and lead routing for the sales team.
• Cross-Functional Team Coordination:
• Act as the central coordinator between the Solutions Marketing team and key stakeholder groups:
• Content: Coordinate copy requirements and deadlines.
• Design: Collaborate on visual assets and graphic layouts.
• GTM & Product: Align on campaign timelines, product launches, and deliverables.
• Social Media: Coordinate with the social media team on posting schedules.
• Content & Communication:
• Write and edit clear, compelling copy for digital channels, including email subject lines, short-form campaign copy, and registration landing pages.

Requirements

• Experience: 1 to 2 years of hands-on experience in a marketing role or a digital marketing agency (ideally within the IT services, SaaS, or B2B tech industry).
• Technical Skills:
• It will be good to have experience with email marketing platforms (e.g., HubSpot, Marketo, Mailchimp) and CRM systems (e.g., Salesforce).
• Proficiency in Microsoft Office / Google Workspace (especially Excel/Sheets for data tracking).
• Professional Competencies:
• Outstanding written and verbal English communication skills with a sharp eye for grammar and detail.
• Strong project management and organizational skills, with the ability to manage multiple timelines simultaneously.
• A collaborative mindset with a proactive, can-do attitude toward solving problems.
• Education: Bachelor's degree in Marketing, Business, Communications, Commerce, or Engineering.